Results Driven Communications

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We create communication, impact, and growth strategies that empower conscious brands to expand their reach and scale their influence for good

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Build thought leadership on the social web as a subject-matter expert in your desired business landscape.

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Define your business model, value and service offerings, and sales and marketing efforts to support their business goals.

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Our Recent Blog Posts


By Julie Starr 22 Apr, 2024
As you try to develop a sustainable brand , you need to consider what other companies you work with. These could be collaboration opportunities or suppliers and vendors that help you develop the product or service you want to sell. But, many companies may not share your values, so how can you identify the right companies that meet your eco-friendly attitude? Make Use Of Marketing Platforms It's frustrating to reach out to multiple companies to identify collaboration opportunities. For one, there’s no guarantee you even get a response, and cold emailing or other measures are rarely successful. However, you can use marketing platforms and their many features and resources to companies or influencers that align more closely with what you feel is right. Various platforms offer unique options that enable you to whittle down possible companies until you find the perfect match, saving you plenty of time. Research Their Website However, you can’t just leap into any partnership since these platforms may have outdated information, or companies could have selected everything they think will get them a partnership. As with any approach, extra research is essential. Once you’ve identified a company that seems to match your values, it’s with checking out their website. Look at their blog and customer reviews to get an idea of where their ideals lie so you can get a more transparent picture. Meet With Companies Businesses can also meet directly with potential companies when they have established the possibility of a partnership. Whether you’re looking for a better green transport service or need central laboratory services , having face-to-face conversations is a must. You can open discussions via video calls before arranging an in-person meeting which gives you the chance to visit their location, such as an office or warehouse, to ensure that you aren’t stepping into something you may regret. Look For Accreditation and Certification Modern businesses require certification and accreditation to back up claims they are the most sustainable or to prove they have adhered to necessary compliance laws and regulations. Usually, you can find this on their website but there could also be PR pieces on various industry news sites that can prove the company has obtained the necessary certificates. Identifying these certificates will add confidence they are the right company to work with. Offer Value To Them While you hope the potential partnership brings value to your company, you also need to provide value to them. This point is key for strategic collaboration as it otherwise means you take without offering anything in return. Consider what your business can do, such as increase their awareness or help them develop new research projects. In doing so, you will have a mutually beneficial partnership that helps both companies achieve the goals they have outlined for the year. Values and Value Every partnership or collaboration should bring value. This value should apply to your business and any partnerships but also your customers. If you can identify companies that align with your brand values, you’ll have an easier time developing a positive relationship that ensures you stay on track to meet your goals.
By Julie Starr 19 Apr, 2024
If you’re looking to start up a business that puts environmental responsibility at the forefront of how it operates, or that aims to offer new eco-friendly products and services to the market, then you need to make sure you have a plan for it. In part, you need to think about where the money is going to come from to help you get the business up and running. Here, we’re going to look at a few examples of places you can get the funding your green business needs. Finding like-minded investors A lot of capital in the startup spaces comes from investors who will take the time to look over a host of prospective businesses that are looking to get their start and will choose those that best align with their goals. Finding an investor isn’t always easy, so start by networking in the right professional spaces, especially those that might built specifically for entrepreneurs and business owners in the green sector. There are websites that can help pair your business up with investors, as well, but this can be a fairly competitive space. You want to have the room to be able to talk to potential investors about the profitability of your business, as well as the values and dedication to eco-friendliness that drive it. Getting hold of some credit The other traditional means of funding any business is to get a loan that can allow you to cover all of the necessary upfront costs, and running costs until you’re able to get yours up, running, and making money. Banks were the typical method of borrowing money like this, originally, but as banks got bigger, they lent less to smaller businesses, and as such, commercial funding solutions rose up to take their place, to some degree. If you’re going to try to borrow money, then you need to ensure that you are completely prepared for the application process, which can necessitate a business plan, which is designed, in part, to help show the viability and path to profitability to any lenders. Finding green grants and other financial incentives The push towards greener businesses and more sustainable industries isn’t something that’s only on the minds of a few business owners. There are always state-funded and non-profit-funded initiatives that aim to help those with green businesses on their mind get their start. You should take a look at the range of green business grants and other funding options set up, be it locally, in your state, or federally. Some of these funds and grants will be set up for businesses tackling climate change, ecosystem change, and environmental waste in specific ways, but there are always more grants to keep an eye out for, so make sure you learn how to write a grant proposal well. Finding those who are like-minded, either in seeing the profit potential in your business, or in getting behind the values of it, can help you not only get the funding you need, but it can lead to very advantageous relationships in the future, as well.
By Julie Starr 17 Apr, 2024
If there’s one thing that all business owners have in common, it’s that you want to have a successful business that rakes in the profits. However, some business owners then start to ignore the importance of safety in the workplace. Having a safe business is integral to the health of your employees which in turn, affects the success of your company. And, when it’s overlooked or not implemented properly in your business, you’re actually risking how well your business functions. Not having the right business safety protocols in place can and will affect productivity, cause injuries, cause losses, and even put you at risk of major action being taken against you in a courtroom. So, if you want to make sure that doesn’t happen to you, take a look at these safety tips that you should implement into your business. Have clear equipment safety procedures If you run a business within an industry that uses machinery for things like manufacturing and construction, then it’s so important to make sure you put in place some safety guidelines to govern the use of that equipment . Make sure that the safety guidelines are clear and very easy for everyone to understand, and without the risk of any confusion from anyone on your team. And remember to make sure that the machinery is only used for its intended purpose. Doing that can help you avoid any operational misuse that could end up in someone getting hurt. Also, there are lots of pieces of machinery like forklifts that need the user to have special training. So, if you allow someone to use machinery without the necessary training, you’re putting their health and safety at risk, not to mention the lawsuit that could be filed against you. That’s why it’s important to make sure your equipment and machinery safety procedures are clear for all to see at all times. Make sure there are clear safety rules Alongside making sure that your machinery and equipment safety rules are always in clear view, you will also need to make sure you publish important business safety rules. You’ll need to think about everything, from safety compliance to health, and you’ll need to make sure all of those rules are alway available to your employees. If you’re unsure on what’s compliant in your industry, or you simply want to make sure you’re not missing a trick, you can use isnetworld compliance assistance to make sure you’re running things how you should be. And, where necessary, these rules should be placed in multiple locations of the workplace to make sure all employees and any visitors are aware of your safety procedures. You should also make sure you’re regularly reviewing and updating these rules and procedures and let your team members know what changes have been made, even if they’re only minor changes. Make everyone accountable for each other’s safety While it’s important for you to make sure you, your team, and anyone else that visit’s your business location are safe at all times, there’s only so much you can do. Everyone needs to be held accountable for their own safety, so it’s important for you to create a culture of awareness in the workplace. You’ll need to start by encouraging them to follow the rules you’ve put in place, and you can do this by giving them the equipment and materials they need to work in a safe manner. You should also encourage everyone to be accountable for others safety as well, and this can be done by making sure safety equipment is left in the right place, or by making sure things are cleaned after use to prevent any damage. For example, making sure knives in the kitchen are cleaned well and not left somewhere that could be dangerous to the next person in the kitchen, such as the sink. Provide first aid training Finally, if your business uses any type of machinery or equipment where someone could get hurt, you should always have someone on hand to provide first aid if needed. That’s why it’s a good idea to make sure everyone has first aid training in case something does happen. There are loads of first aid training companies out there that can come in and teach your team members as a group, and they will certify them afterwards to show they’ve learned what they need to. It might be a cost you don’t particularly want to front, but it might just save the life of you or one of your workers.
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