Empowered To Act: How Businesses Can Help Employees Lead The Charge On Climate Change

Julie Starr • May 31, 2025

Climate change is no longer a distant threat. It’s here, and it’s affecting the way we live, work, and plan for the future. While governments and industries shape policy and innovation, the real force for sustainable change often lies in the collective action of everyday people. And where do most of us spend a significant portion of our time? At work. Business leaders today have a powerful opportunity, not just to reduce their organization’s carbon footprint, but to inspire their teams to become informed, empowered agents of environmental change. This doesn’t require mandates or grandstanding. It requires creating space, providing tools, and nurturing a culture of ownership and purpose. Here’s how businesses can help employees build agency to tackle climate change, genuinely and sustainably.


Start With Values, Not Directives

Agency starts with alignment. When employees understand that their company’s sustainability goals are tied to shared values, like community well-being, health, and future resilience, they’re more likely to engage on a personal level. Instead of rolling out top-down rules or guilt-driven campaigns, bring your team into the conversation. Share why sustainability matters to your business and how it connects to broader human goals, like clean air, secure food systems, or thriving local economies. Make it about people, not just emissions. Use internal communication channels, leadership messages, and real-world storytelling to link climate action to shared values. When employees see climate action as a part of who they are, not just what you do, it becomes meaningful—and motivation follows naturally.


Create Learning Opportunities, Not Just Compliance Training

If your climate initiatives are hidden in policy manuals or one-time eLearning modules, they’re unlikely to spark change. Education is key, but it must be experiential, relevant, and ongoing. Consider lunch-and-learn sessions with environmental experts, interactive carbon footprint calculators for daily life, or documentary screening nights followed by open discussions. Think beyond the office too, offer book clubs focused on climate-related reads, or partner with local organizations for employee volunteer opportunities. Better yet, invite employees to lead the learning. Give space for those passionate about sustainability to share what they know. Peer learning builds community and creates a ripple effect that spreads across departments organically.


Connect Individual Actions To Bigger Impact

One of the most disempowering aspects of climate change is the feeling that individual actions are just a drop in the ocean. Businesses can change this narrative by connecting small choices to larger collective impact. Set up systems that track and report collective wins: pounds of waste diverted, miles of carpooling saved, or gallons of water conserved. Then celebrate those achievements, not as corporate milestones, but as team victories. Use dashboards, office signage, or intranet features to make the invisible visible. Seeing tangible outcomes from everyday actions builds a sense of contribution—and with it, the desire to do more.


Give Employees A Say In The Sustainability Journey

Employee agency grows when people feel they have a voice. Instead of dictating a sustainability plan, co-create one. Hold climate idea challenges or “green hackathons” where employees pitch solutions. Whether it’s optimizing energy use, reducing packaging, or reinventing business travel policies. Reward creativity and follow through on the best ideas. You could also form a cross-functional sustainability council, with real influence over decision-making. This gives team members an active role in shaping initiatives, while creating a feedback loop that keeps strategies grounded in reality. When employees are part of the design process, they’re far more likely to become ambassadors of change.


Empower Everyday Decision-Making

Sustainability shouldn’t be a side project, it should be embedded in everyday workflows. This means equipping employees with the autonomy and tools to make eco-friendly choices in real time. For instance reaching out to a micro market vending provider could help you influence your team’s footprint by controlling the offering. A vending space filled with locally sourced, low-waste snacks sends a clear message: “We care, and we’re helping you care too.” Similarly, empower team leads to make sustainable choices in how they host meetings, manage print resources, or design events. Encourage departments to set their own sustainability goals aligned with the company’s mission, giving them ownership of their climate journey.

The more decisions employees can make sustainably without bureaucratic friction, the more natural and authentic their climate action becomes.


Offer Climate-Friendly Benefits

One of the most impactful ways businesses can support climate agency is through thoughtful benefits that align with a lower-carbon lifestyle. Consider incentives for public transit, biking, or EV usage. Provide reimbursement for energy-efficient home office upgrades. Offer paid volunteer days for environmental projects, or match donations to climate-focused nonprofits. Even offering flexibility in remote work can significantly reduce commuting emissions, while also boosting employee satisfaction and retention. When the structure of work supports sustainable living, employees don’t have to choose between personal values and professional life. Instead, the two can harmonize.


Lead By Example, But Stay Human

Leadership’s behavior matters. If executives say one thing and do another, like flying first-class to climate conferences while pushing paperless policies, it erodes trust and diminishes morale. But leadership doesn’t have to mean perfection. Transparency and sincerity go a long way. Share your own climate learning curve. Talk about the changes you’re making, the challenges you face, and why it matters to you personally. This creates a culture of progress, not perfection. One where employees feel safe to try, fail, and grow in their own climate journey.


Highlight Purpose Over Pressure

Tackling climate change can feel overwhelming. Instead of stressing urgency through fear, focus on opportunity through purpose. Position climate action as a chance to be part of something meaningful: to innovate, to lead, to protect what we love. Show how employees’ actions support something bigger than themselves. Whether that’s cleaner communities, healthier families, or a thriving planet. This purpose-driven approach motivates far more deeply than doom-driven appeals. It taps into the human desire to contribute and connect—core ingredients of true agency.


Make Sustainability Fun And Creative

Sustainability doesn’t have to be serious all the time. Creative, playful engagement builds energy and makes climate action feel approachable. Host “green your desk” competitions. Run upcycling workshops during team-building days. Encourage departments to compete for the lowest energy use or create art from recycled materials.Gamify environmental goals with rewards that reinforce the message (like reusable swag or tree-planting donations). When climate action is fun, it stops being a burden, and starts being something people want to do.


Build A Legacy

Ultimately, the most powerful way to build employee agency around climate change is to invite them into something bigger than themselves, a legacy worth building. Frame your organization’s climate journey as a shared adventure. What kind of future do you want to help create together? What kind of company do you want to be remembered as? Give people something to belong to. Something they can be proud of. Because at the end of the day, most employees don’t want to just clock in and clock out. They want to be part of something meaningful. And helping to shape a more sustainable, just, and resilient world? That’s about as meaningful as it gets.


Supporting employees to lead on climate doesn’t mean preaching or pressuring. It means cultivating a workplace where values, purpose, and action are in sync. Where every person feels they matter, and that what they do makes a difference. This kind of cultural shift isn’t just good for the planet. It builds trust, strengthens engagement, and sets your business apart as a place where people, and the future can thrive. Let’s move beyond mandates and toward movements. Your employees are ready. Let’s help them lead.

By Julie Starr August 9, 2025
Running an online business can feel like a constant balancing act. You’re trying to grow, keep customers happy, and still have time for yourself. The trick to making it all work long-term is to build habits and systems that last. You don’t need a complicated plan or endless resources to do it either. Here are five straightforward ways to make your business more sustainable without overcomplicating things. Focus on long-term customer relationships If you want your business to last, you need customers who keep coming back. That doesn’t just happen because you’ve got a good product or service. It’s about making people feel valued every time they interact with you. Simple things like remembering their name, following up after a purchase, or sending a quick thank-you email can make a huge difference. People are far more likely to support a business they feel connected to, so keep those relationships personal and genuine rather than purely transactional. Make your marketing work smarter A big part of sustainability is making sure your marketing isn’t draining your time or money. You want it to be efficient and get results. This is where working with seo consultants can help. They know how to make sure people can find your business online without you throwing cash at random ads. Even if you can’t hire someone right now, you can start by focusing on keywords, improving your website’s loading speed, and posting valuable content that answers the questions your customers are already asking. Streamline your products or services It’s tempting to try to offer everything to everyone, but that’s rarely a good idea. The more you offer, the more time, money, and resources you’ll end up using. Instead, focus on the things you do best and make them as good as they can be. When you streamline what you’re selling, you can put all your energy into perfecting it, which makes it easier to maintain quality over time. Customers notice when you consistently deliver something great, and they’ll trust you more for it. Keep an eye on your finances No matter how much you enjoy the creative or customer side of your business, the numbers are what will keep you going long-term. That means knowing what’s coming in, what’s going out, and where you can cut costs without cutting quality. Set yourself a monthly check-in to look at your spending and profits. If you spot something that’s not working financially, don’t leave it for months, hoping it will improve. Tackle it early and you’ll avoid bigger problems down the road. Look after yourself You can’t run a sustainable business if you’re running yourself into the ground. Burnout isn’t just bad for you, it’s bad for your customers and your bottom line. Make sure you’re setting boundaries, taking breaks, and switching off when you can. That might mean scheduling a full day without work every week or turning your phone off after a certain time. The more balanced you are, the better decisions you’ll make, and the easier it will be to keep your business moving forward without constantly feeling like you’re in survival mode. Sustainability in business isn’t about doing one big thing; it’s about making intelligent, consistent choices that build over time. Start small, keep checking in on your progress, and before you know it, your business will feel a lot steadier and more future-proof than it did before.
By Julie Starr August 8, 2025
Are you hoping to build a heavy industry business? It’s the kind of company that can have globally sweeping positive and negative effects. On the one hand, you’re contributing to the industry, ensuring there’s enough supply to meet demand, and you can do your best to operate in a sustainable way that prioritizes the environment. But on the other hand, the heavy industry has long been the most significant business polluter in the world. Despite advancements in industry technology and usage, their ranking relative to other sectors, such as food and beverage , and shipping and logistics, has remained unchanged as of 2025. Requiring extensive use of large, heavy, and expensive machinery, the fumes produced by heavy-duty factories in sectors like mining, aerospace, nautical, and metal production regularly cause harm to both human and animal life. It’s why anyone interested in investing or scaling within an industry like this needs to focus on their company’s carbon footprint. There are various ways to ensure you’re limiting your harmful output and waste, and you’ll want to use as many as possible within your operation. Check out our recommendations below. Work with Green Suppliers No matter what stage you sit at in the hypothetical supply chain, you’re likely to source at least part of your overall production material from a supplier. If that’s not the case, you’ll still need to work with companies that provide machinery and equipment, as well as replacement parts for these industrial items. All in all, to make as sustainable a choice as possible, you’ll want to commit to working with a ‘green’ supplier who makes eco-conscious choices at every step. Eco-friendly suppliers will strive to both implement sustainable practices within their production line, as well as provide sustainably made and/or extracted materials. The products and/or parts they send out are likely to be recyclable when they reach their end-of-life period, or they’ll run a scheme where you can send old or broken parts back to them. Offset Your Carbon Emissions Offsetting carbon emissions converts the waste output from your operations into something more positive. If you’re interested in programs like this , you can use official government platforms or climate charity websites to contribute. You’ll be able to find a variety of projects that have been undertaken to remove CO2 from the atmosphere, and they’ll be located in various regions across the world. You can choose to patronise as many of them as you wish, but if you want to focus on specific types, you’ll also be able to do so. When approaching a program like this, it’s usually best to offset month by month, as this helps you stay on top of your carbon footprint. Be sure to invest in as much carbon removal per tonne as your business has potentially contributed to the atmosphere in the last month. But before you go any further, there’s one thing you need to keep in mind here: Carbon offsetting is just one sustainable practice you can turn to, but it’s not the only one your business will ever need to use. Yes, it’s one of the most sustainable practices a heavy industry business can invest in. But that’s only true when it’s partnered with real-time carbon-lowering efficiencies within day-to-day operations. Repair, Rather Than Throw Away Repairing is the best option if a repair is possible. This should be the first step when evaluating old or broken-down equipment. If it can be salvaged, it should be. Otherwise, you’ll have to replace the equipment in question. Not only is that expensive, but it also means more waste to manage. And not all heavy industry tech can be recycled. Sometimes it’s potentially hazardous and needs to be disposed of carefully, and this could have harsh impacts on the surrounding environment. Repairing is your best bet, at least 80% of the time. You can get back up and running faster, and you don’t need to account for a large investment at short notice. And more equipment can be repaired than you might think. It’s not just small, singular parts that can be pulled out. Entire internal systems in even large vehicles, such as freighter ships, can be replaced by secondary parts. A marine logistics provider or deep-sea fishing operator would save a lot of money just by ordering a Cummins Rebuild Kit for one of their vessels. Deciding to put the ship out of commission and eventually scrapping it will contribute to the large-scale waste common in companies like this. Aiming to repair and limit environmental damage will get that same boat back onto the waters in seaworthy condition. Operate with Lower Emission Logistics Shipping your products to businesses and markets always generates a carbon footprint. Unless you’re operating only within the local area and you’re able to transport products back and forth on foot, this is an unavoidable issue. And seeing as you’re a heavy industry business, that’s not very likely. But some shipping options are better than others. Indeed, there are low-emission choices to be made, and you’ll want to look into these logistic partners only. You’ll likely find that air travel is a total no-go zone. Alternatives to this are long-haul road transportation or a traditional shipping company that operates via sea. Yes, even trucking your products over land generates a lot less carbon waste that can damage the environment than flying something! Staying Green as a Heavy Industry Player Working sustainably within the heavy industry is a career-long project. You’ll need to continually make moves to consider what could be streamlined into something greener and less consuming next. In the end, this can help your long-term costs decrease and stay low. Fewer risky investments, fewer fees from environmental bodies, and more productive time within your business. So, it’s not going to be easy, but it will be worth it