How You Can Help The Environment In The Workplace

Julie Starr • May 29, 2024

One important aspect of life is helping to save the environment. It’s important everyone does their part to lend a hand in this area for the best outcome.


It’s about making a conscious effort to live a more sustainable lifestyle in the business world. The first step is to gather some ideas as to what you can do better. Here you can learn some ways in which you can help the environment in the workplace.


Be Mindful of Your Product Purchases

You can help the environment in the workplace by being more mindful of your product purchases. Research companies before you spend your money to see if they offer sustainable solutions that are green. For example, if you work in the dental field you may want to look into getting a one-shade flowable composite for your patients. This product in particular offers a reduction in composite waste, for example. 


Take the Time to Recycle

Another way you can help the environment and embrace sustainability in the workplace is to take the time to recycle. It may be useful to have a separate container at work where you and your employees can throw these items to ensure they get recycled. You don’t want to throw everything in the trash and not pay attention to this important to-do. There are likely many items that you use daily that can be recycled if you take the time to check before tossing them in the garbage. It’s your chance to reduce the amount of waste that gets brought to the landfills. It’s also a way to conserve natural resources. 


Cut Back on Water & Electricity Use at Work

You should also pay attention to how much water and electricity you are using at the office. It’s a good idea to turn the water off while you are washing your hands, for example. Make sure that you and your staff unplug your devices when they aren’t in use. It’s also wise to get in the habit of turning off the lights in the areas you aren’t spending time in. Look around your workplace at the light bulbs you are using and switch them out to more energy-efficient solutions as well. You’ll be helping out the planet and doing your part to live more sustainably this way.


Volunteer for Clean-Ups in Your Community

Volunteering your time can be a very rewarding experience. You can help the environment by gathering your team and volunteering in your free time for clean-ups in your local community. You may even be able to make new connections with others in the process of helping out the environment. There are likely many ways to help out that you may not be aware of. It’s a great way to get your local community in better shape and looking nice. There may even be opportunities to plant trees where you work. It’s also a chance to fulfill your corporate social responsibility. 


Conclusion

You now have some good ideas as to how you can help the environment in the workplace. All it takes is making small changes to your daily routine that will have a big impact. Be proud of yourself for wanting to learn more about this topic and taking the time to do your part at work.

By Julie Starr March 31, 2025
In the race to decarbonize our world, one area often overlooked is digital marketing. While it might seem inherently clean compared to print or physical campaigns, our online activities have a real and measurable environmental footprint. From servers powering your website to emails filling up inboxes, every click, stream, and scroll contributes to carbon emissions. At Taiga Company, we believe digital strategies can be powerful and low-impact. Here’s how to get started. Optimize for a Low-Carbon Web Why it matters: Websites and digital ads are hosted on servers that consume electricity, often powered by fossil fuels. Every time a user loads your site or ad, it uses energy. How to reduce your impact: Host green: Choose web hosts that use renewable energy or offset emissions. Clean up your code: Streamlined, efficient code reduces load times and energy use. Compress and reduce images: Smaller files mean faster pages and fewer emissions. Limit heavy media: Videos and animations are carbon-intensive; use them mindfully. A faster, leaner website isn’t just better for the planet—it also boosts SEO and user experience. Email Marketing with Intention Why it matters: Every email sent, received, and stored requires energy. Multiply that by millions of sends, and the impact adds up. How to reduce your impact: Clean your lists: Remove inactive subscribers to avoid waste. Segment wisely: Only send emails to those who will truly benefit. Use plain-text when possible: It’s lower in data and often more accessible. Reduce frequency: Send fewer, higher-quality emails with genuine value. Intentional emailing reduces not only emissions but also improves deliverability and engagement. Sustainable SEO and Content Strategy Why it matters: Search engines crawl, index, and serve up billions of web pages daily. Thoughtless content and bloated sites add to the load. How to reduce your impact: Create evergreen content: Focus on high-quality pages that stay relevant longer. Streamline your site structure: Fewer clicks to find content = less energy use. Use minimal plugins and scripts: Especially ones that load on every page. Green your CMS: Some content management systems are more resource-efficient than others. Sustainable SEO isn’t just eco-friendly—it’s good strategy. Fewer, better pieces often perform better than content mills. Rethink Marketing Automation Why it matters: Automated emails, ads, and data syncing can create a lot of digital clutter. That clutter eats up storage and energy. How to reduce your impact: Audit regularly: Retire old workflows and outdated automations. Optimize syncing: Reduce how often and how much data is transferred. Segment with purpose: Better targeting means fewer wasted sends. Use expiration dates: Don’t let outdated content or assets live forever. Efficient automation can reduce emissions and improve performance. Digital marketing isn’t going away—and it shouldn’t. It offers powerful tools for connection, education, and growth. But like all tools, it can be used more sustainably. At Taiga Company, we’re committed to helping organizations lower their environmental impact without sacrificing reach or results. Sustainable digital marketing is not only possible; it’s essential. Ready to make your marketing aligned with your company's corporate sustainability plan? Let’s start the conversation.
By Julie Starr March 24, 2025
At Taiga Company, we work alongside brands who are not only doing the hard work of sustainability—but are learning how to talk about it in ways that connect with their stakeholders. This World Water Day , we’re reflecting on how leading beverage companies are advancing bold water stewardship goals and communicating those efforts clearly, thoughtfully, and strategically across digital platforms. Water is foundational to the beverage industry. From ingredient sourcing to packaging to community health, it’s a resource that demands attention—not just in terms of conservation, but in terms of how that commitment is shared with consumers, investors, regulators, and partners. Below, we’re highlighting three beverage companies whose recent water stewardship actions—and storytelling—stood out. PepsiCo: From Field to Community, Global Water Replenishment in Action PepsiCo launched 16 new water replenishment projects across nine countries in 2024 alone, restoring more than 1.7 billion liters of water to local ecosystems. These projects are practical and people-centered—ranging from irrigation efficiency in Texas to sustainable farming practices in the Dominican Republic. What stood out: clear project data, human-focused storytelling, and alignment with global frameworks. PepsiCo’s water webpage provides easy access to targets, progress updates, and case studies, helping stakeholders understand both the “why” and the “how.” Suntory Global Spirits: Water at the Heart of the Brand Suntory’s brands—from Maker’s Mark in Kentucky to Yamazaki in Japan—share a common origin: water. The company’s commitment to being net water positive by 2050 isn’t just a corporate goal—it’s integrated into brand storytelling, on-site conservation efforts, and supplier engagement. Their message is rooted in authenticity: water isn’t just an operational input, it’s an essential ingredient in their identity. Learn more on Suntory’s efforts via their LinkedIn post . Asahi Group Holdings: Building Local Water Resilience Together In the Netherlands, Asahi’s Koninklijke Grolsch partnered with stakeholders in the Twente region to develop a local water platform focused on reducing consumption and innovating wastewater reuse. This goes beyond operational efficiency—it’s about building water resilience within a shared ecosystem. Their community-first framing and long-term investment approach were key themes in this post . Why This Matters At Taiga Company, we believe that sustainability actions only go as far as their ability to be understood, felt, and trusted. Communicating water stewardship isn’t just about reporting metrics or sharing photos of wetlands (although both can help). It’s about giving stakeholders the context they need to see a company’s values in motion—clear commitments, thoughtful execution, and measurable impact.  If your team is evolving its water strategy—or simply looking for better ways to communicate what you're already doing—we’d love to be part of that conversation.
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