4 Ways to Improve Sustainability in the Medical Field

Julie Starr • March 5, 2022



Oftentimes, sustainability is discussed in the context of for-profit businesses and personal initiatives. One area in which it is often overlooked is healthcare. The medical field, whether concerned with provider-to-patient interactions or scientific research behind the scenes, is sometimes viewed as exempt from this conversation.

The required use of water, electricity, chemical disinfectants, and single-use plastics to ensure patient comfort and sanitization may make sustainability seem like it’s out of the question. The truth of the matter is that keeping science eco-friendly is just as important as keeping other business operations eco-friendly. 

While a complete overhaul of the system may not be possible yet, there are still a few ways that sustainability in the medical field can be improved today. 

Use renewable energy sources

Just like other infrastructure, hospital buildings, clinics, and research centers can upgrade their energy system to include efficient and renewable energy sources. A medical fridge can be powered by electricity generated through solar and wind energy and rooms can be kept warm by improving seals around windows and doors. 

Reduce transportation distances

By partnering with local external stakeholders, healthcare facilities can reduce their environmental impact significantly. Partner with a waste disposal company that is close by, and work with suppliers who aren’t located overseas. 

Using vehicles partially powered by biodiesel is also a great option, as is setting up incentives for staff to commute using transit systems and carpooling. 

Decrease water usage

Water is essential for protecting the health of patients and staff. However, water consumption can still be reduced in healthcare settings without compromising on health. Upgrading water heating systems to ensure that water comes out of the tap hot and doesn’t need to be needlessly run first makes a massive impact. 

Conducting a thorough investigation of equipment to fix leaks is also an important first step. To take this further, healthcare institutions can also harvest their own rainwater for activities like mopping floors and wiping counters. 

Reduce packaging waste

Single-use plastics are a huge problem in hospitals. From individually-wrapped medical supplies (such as needles), masks, and disposable patient dinnerware and cutlery, hospitals generate a significant amount of waste. 

The good news is that there are eco-friendly suppliers out there. Though it may cost more, hospitals should invest in providers who use compostable materials, tools that can be sterilized and reused, and products that come in less packaging. 

Promote a culture of sustainability

To successfully integrate sustainable practices in any business or association, every person involved must be on the same page. It’s not enough to try to improve sustainability behind the scenes; staff at all levels should be aware that this is a corporate goal and value. 

A specific department dedicated to sustainability and green initiatives will help the facility stay up to date on the newest technologies, as well as the environmental and financial benefits of implementing these technologies. 

Staff should also be trained on sustainable practices to ensure that they’re conscious of and confident in eco-friendly procedures. Creating opportunities with front-line staff to discuss what is and isn’t working will also allow you to get the feedback you wouldn’t otherwise have and make changes accordingly. 

A Greener Supply Chain with Micro Fulfillment

By Julie Starr • May 23, 2025
A sustainable supply chain is made possible with some major shifts and minor changes that you may not consider at first. One of these is micro fulfillment, where strategically placed warehouses provide streamlined services to a smaller area. So, what are some of the benefits of changing your logistics? From consolidated deliveries to minimal eco-impact, here are a few. Closer Customer Proximity There are a few ways that micro fulfillment centers are revolutionizing the courier industry. Reduced emissions, local sourcing, and support for urban stability are just three of the many examples. Compact logistics are quickly becoming a solution for businesses that want to make a difference, and through small warehouse space for rent , as and when needed, environmental footprints are diminishing as companies deliver services and goods to a smaller customer area. Consolidated Delivery Options Efficiency is everything in business, but it is even more critical when a company is looking to reduce the environmental impact of its operations. Through a micro-fulfillment system, a business is able to reduce the overall number of trips that a courier has to make. With consolidated deliveries concentrated in a smaller geographic area, there are many more options available that contribute to a lower impact, including efficient use of fuel for lower emissions. A Greener Supply Chain with Route Efficiency A company can make many changes when becoming the green link in the supply chain for a healthier logistical operation. However, an average home delivery round for a standard courier service is 50 miles, with 0.42 miles between each drop-off, producing 181g of carbon each. Focusing on a smaller area through micro fulfillment reduce the associated issues with couriers: Being closer to delivery routes reduces the need for extra shipping options. Electric delivery vehicles can be used as there is no need to recharge them. Knowledge of the area helps with routes as drivers can avoid congested areas. Lower Environmental Impact Of course, all efforts to go green and become more sustainable through logistics are to reduce the environmental impact that a business has on the area. Micro fulfillment contributes to this in a way that a wider operation cannot. Shorter routes and enhanced inventory management actively reduce waste. There is also much less energy used, as micro fulfillment centers are designed to be energy-efficient, and EVs and less transport contribute to emission reduction. Enhanced Socioeconomic Benefits There is also a social and economic impact of a business. An enhanced and more sustainable business using local micro fulfillment centers instantly creates more jobs, helping to prop up the local economy. Of course, the efficiency of this type of logistical operation also results in happier customers, increasing the chance of repeat business. From a business perspective, you demonstrate a commitment to ongoing sustainability , appealing to eco-conscious customers. Summary Being closer to customers for delivery helps create a greener supply chain when used with micro fulfillment centers. Local couriers and employees also know the area and can avoid congested areas for streamlined operations. However, there are also social and economic benefits such as job creation, improved customer experiences, and enhanced brand reputation.

Sustainability in Ecommerce: 3 Ways to Make Progress Where It Matters

By Julie Starr • May 21, 2025
Sustainability is no longer a nice-to-have—it's essential. That’s true across every industry, and ecommerce is no exception. But let’s be honest: building a more sustainable ecommerce business isn’t always straightforward. From packaging to supply chains to last-mile delivery, the challenges are real—and often feel like they’re outside your control. But here’s the good news: sustainable ecommerce is absolutely possible. And it doesn’t have to be all or nothing. Small, strategic shifts can make a meaningful difference—not just for the planet, but for your customers and your brand’s longevity. Here are three actionable ways you can move the needle toward a more environmentally responsible ecommerce business. Choose Sustainable Packaging That Works for People and Planet Packaging is often one of the most visible and wasteful—aspects of ecommerce. From oversized boxes to plastic fillers, the impact adds up fast. But it doesn’t have to. Thoughtful, sustainable packaging design can dramatically reduce your environmental footprint. Start by right-sizing your shipments to reduce excess material and emissions. Opt for recycled, recyclable, or compostable materials that align with circular economy principles. Better yet, one option is to design custom boxes with sustainable materials, for example. These custom packaging solutions eliminate unnecessary layers while enhancing your brand’s presentation. These aren’t just more sustainable choices, they’re smarter ones. Today’s customers care about where materials come from, and where they end up. Your packaging can reflect your commitment to both. Partner with Purpose: Choose Sustainable Suppliers Your supply chain is an extension of your brand and one of the most powerful levers you have to reduce your environmental impact. You could end up using more than a few suppliers when you’re running an ecommerce company . It’s always worth making sure these are as sustainable as possible . While you may not control every aspect of your suppliers’ operations, you do control who you choose to work with. Prioritize suppliers who share your commitment to sustainability. Look for transparency in sourcing, third-party certifications, and a clear track record of environmental and ethical practices. Ask the right questions: Are their materials responsibly sourced? Do they minimize waste and emissions? How do they treat their workforce? Choosing partners who align with your values not only improves the sustainability of your products—it strengthens your brand’s integrity and resilience. When your supply chain reflects your mission, it creates trust and long-term value across your business. Lead with Impact: Promote Environmental Awareness Sustainability doesn’t stop at your supply chain. As an ecommerce business, you have a unique platform to elevate environmental causes and inspire meaningful change within and beyond your operations. Sometimes, it’s just a matter of highlighting and supporting various sustainable initiatives and causes around the world. One powerful way to do this is by supporting organizations and initiatives that align with your values. Whether it’s donating a portion of your profits, partnering with mission-driven nonprofits, or amplifying important causes across your website and social channels, your advocacy matters. By shining a light on solutions and inviting your customers to participate, you strengthen your brand’s purpose and build a community rooted in shared responsibility. This isn’t just good for the planet; it’s good for business. Sustainable ecommerce is entirely possible. With the right mindset and a few strategic shifts, your business can lead with integrity, reduce its footprint, and become part of a much-needed transformation in the digital economy.