A Fresh Start For Your Business

Julie Starr • August 16, 2021



A lot of businesses are very process-driven – it’s what keeps them running. But over time, some of these practices can become stale, leaving your employees tired, while also limiting your chance for growth. 

Businesses can benefit from a change to help them stay relevant to modern business practices, while also bringing renewed energy back to the workplace. It can be a chance to assess and rebuild, ready to focus on a bright future. After the past year, now is the perfect opportunity to transform your business. By making some changes to the way you do things, you can also make sure your business remains 

Want a fresh start for your business? Here are some ideas to get you started.

Consider a change of location

Many businesses have had to think about their location since the pandemic. For many, flexible working will be an ongoing part of the working fabric and could mean there are opportunities for you to downsize your office or move it to a more suitable location.

 

If you decide to remain in your existing space, there are things you should do to help make it safer and more sustainable moving forward. If employees have been away from the office for a long time, you should bring in a commercial locksmith to change the locks to prevent security risks. There are also opportunities to put your space to better use. You could let out some space to others, create coworking spaces, and more. You can also bring in new policies such as using energy-efficient lighting and equipment to reduce your business’s energy use.


Since the target is about giving your business a fresh start, consider changing your old business name in addition to changing your location. This can be particularly important if your old name no longer represents the new brand image or fresh start you’re seeking to create. Understandably, picking a unique business name that flows with your brand can be tricky. But you can always rely on the internet to suggest some good ideas for business names.

 

Complete your digital transformation

Digital is the future for many businesses, providing opportunities to do things better and more efficiently than before. You might have already made some changes to your practices as a result of the COVID-19 pandemic, but is there more that can be done to modernize your business? 

Digital transformation can bring a lot of benefits to your business, helping to make it more secure while also making information easier and faster to access. With your systems operating online, you’ve got an opportunity to take your business paperless and take another step towards creating a more sustainable workplace.

Brainstorm ideas with your team

It’s been a difficult time for everyone, and teams can feel disconnected after spending a lot of physical time apart. Taking the time to bring your teams back together to bond can help them reacclimatize to working in the office, or to work out how hybrid working can work as you take the next steps for your business.

Giving your teams the chance to share their ideas about the future of the business can help them feel empowered and more motivated. It can also help them take ownership of their work, helping to ensure better results for them and for your business too.

Clean up your office

Could your office benefit from a cleanse? A cluttered, disorganized office doesn’t make for a great place to work. But by having a clear out, you’ll probably find that there are a lot of things you no longer need, and things you can do differently to maintain order in the future. 

 

When clearing out old equipment, furniture and paperwork, make sure you do it sustainably. There are companies that can help you with this, or you can look for local organizations that could benefit from your unwanted office items. Finding a sustainable dumpster rental you can ensure your items aren’t going to go to waste.

 

Think of ways you can give back

A fresh start for your business can also help you think about ways you can give back. There are a lot of ways businesses can give back to the community that can help you do good, and making sure your business isn’t just about making money. 

There is a lot you can do to help the environment as a business too, so why not get involved in some local initiatives and clean-up campaigns to help you do your part? With benefits for both your business and your employees, it’s good to lend a helping hand.

Over the last year, businesses have faced hard times and tough decisions. Some will have undergone permanent changes to secure the future of their business and adapt to different priorities. As your business bounces back, it’s time to think about what you want the future of your business to be and how you can make it happen. Building a happier, more efficient, and more sustainable workplace could be the key to ensuring your continued success.

By Julie Starr August 9, 2025
Running an online business can feel like a constant balancing act. You’re trying to grow, keep customers happy, and still have time for yourself. The trick to making it all work long-term is to build habits and systems that last. You don’t need a complicated plan or endless resources to do it either. Here are five straightforward ways to make your business more sustainable without overcomplicating things. Focus on long-term customer relationships If you want your business to last, you need customers who keep coming back. That doesn’t just happen because you’ve got a good product or service. It’s about making people feel valued every time they interact with you. Simple things like remembering their name, following up after a purchase, or sending a quick thank-you email can make a huge difference. People are far more likely to support a business they feel connected to, so keep those relationships personal and genuine rather than purely transactional. Make your marketing work smarter A big part of sustainability is making sure your marketing isn’t draining your time or money. You want it to be efficient and get results. This is where working with seo consultants can help. They know how to make sure people can find your business online without you throwing cash at random ads. Even if you can’t hire someone right now, you can start by focusing on keywords, improving your website’s loading speed, and posting valuable content that answers the questions your customers are already asking. Streamline your products or services It’s tempting to try to offer everything to everyone, but that’s rarely a good idea. The more you offer, the more time, money, and resources you’ll end up using. Instead, focus on the things you do best and make them as good as they can be. When you streamline what you’re selling, you can put all your energy into perfecting it, which makes it easier to maintain quality over time. Customers notice when you consistently deliver something great, and they’ll trust you more for it. Keep an eye on your finances No matter how much you enjoy the creative or customer side of your business, the numbers are what will keep you going long-term. That means knowing what’s coming in, what’s going out, and where you can cut costs without cutting quality. Set yourself a monthly check-in to look at your spending and profits. If you spot something that’s not working financially, don’t leave it for months, hoping it will improve. Tackle it early and you’ll avoid bigger problems down the road. Look after yourself You can’t run a sustainable business if you’re running yourself into the ground. Burnout isn’t just bad for you, it’s bad for your customers and your bottom line. Make sure you’re setting boundaries, taking breaks, and switching off when you can. That might mean scheduling a full day without work every week or turning your phone off after a certain time. The more balanced you are, the better decisions you’ll make, and the easier it will be to keep your business moving forward without constantly feeling like you’re in survival mode. Sustainability in business isn’t about doing one big thing; it’s about making intelligent, consistent choices that build over time. Start small, keep checking in on your progress, and before you know it, your business will feel a lot steadier and more future-proof than it did before.
By Julie Starr August 8, 2025
Are you hoping to build a heavy industry business? It’s the kind of company that can have globally sweeping positive and negative effects. On the one hand, you’re contributing to the industry, ensuring there’s enough supply to meet demand, and you can do your best to operate in a sustainable way that prioritizes the environment. But on the other hand, the heavy industry has long been the most significant business polluter in the world. Despite advancements in industry technology and usage, their ranking relative to other sectors, such as food and beverage , and shipping and logistics, has remained unchanged as of 2025. Requiring extensive use of large, heavy, and expensive machinery, the fumes produced by heavy-duty factories in sectors like mining, aerospace, nautical, and metal production regularly cause harm to both human and animal life. It’s why anyone interested in investing or scaling within an industry like this needs to focus on their company’s carbon footprint. There are various ways to ensure you’re limiting your harmful output and waste, and you’ll want to use as many as possible within your operation. Check out our recommendations below. Work with Green Suppliers No matter what stage you sit at in the hypothetical supply chain, you’re likely to source at least part of your overall production material from a supplier. If that’s not the case, you’ll still need to work with companies that provide machinery and equipment, as well as replacement parts for these industrial items. All in all, to make as sustainable a choice as possible, you’ll want to commit to working with a ‘green’ supplier who makes eco-conscious choices at every step. Eco-friendly suppliers will strive to both implement sustainable practices within their production line, as well as provide sustainably made and/or extracted materials. The products and/or parts they send out are likely to be recyclable when they reach their end-of-life period, or they’ll run a scheme where you can send old or broken parts back to them. Offset Your Carbon Emissions Offsetting carbon emissions converts the waste output from your operations into something more positive. If you’re interested in programs like this , you can use official government platforms or climate charity websites to contribute. You’ll be able to find a variety of projects that have been undertaken to remove CO2 from the atmosphere, and they’ll be located in various regions across the world. You can choose to patronise as many of them as you wish, but if you want to focus on specific types, you’ll also be able to do so. When approaching a program like this, it’s usually best to offset month by month, as this helps you stay on top of your carbon footprint. Be sure to invest in as much carbon removal per tonne as your business has potentially contributed to the atmosphere in the last month. But before you go any further, there’s one thing you need to keep in mind here: Carbon offsetting is just one sustainable practice you can turn to, but it’s not the only one your business will ever need to use. Yes, it’s one of the most sustainable practices a heavy industry business can invest in. But that’s only true when it’s partnered with real-time carbon-lowering efficiencies within day-to-day operations. Repair, Rather Than Throw Away Repairing is the best option if a repair is possible. This should be the first step when evaluating old or broken-down equipment. If it can be salvaged, it should be. Otherwise, you’ll have to replace the equipment in question. Not only is that expensive, but it also means more waste to manage. And not all heavy industry tech can be recycled. Sometimes it’s potentially hazardous and needs to be disposed of carefully, and this could have harsh impacts on the surrounding environment. Repairing is your best bet, at least 80% of the time. You can get back up and running faster, and you don’t need to account for a large investment at short notice. And more equipment can be repaired than you might think. It’s not just small, singular parts that can be pulled out. Entire internal systems in even large vehicles, such as freighter ships, can be replaced by secondary parts. A marine logistics provider or deep-sea fishing operator would save a lot of money just by ordering a Cummins Rebuild Kit for one of their vessels. Deciding to put the ship out of commission and eventually scrapping it will contribute to the large-scale waste common in companies like this. Aiming to repair and limit environmental damage will get that same boat back onto the waters in seaworthy condition. Operate with Lower Emission Logistics Shipping your products to businesses and markets always generates a carbon footprint. Unless you’re operating only within the local area and you’re able to transport products back and forth on foot, this is an unavoidable issue. And seeing as you’re a heavy industry business, that’s not very likely. But some shipping options are better than others. Indeed, there are low-emission choices to be made, and you’ll want to look into these logistic partners only. You’ll likely find that air travel is a total no-go zone. Alternatives to this are long-haul road transportation or a traditional shipping company that operates via sea. Yes, even trucking your products over land generates a lot less carbon waste that can damage the environment than flying something! Staying Green as a Heavy Industry Player Working sustainably within the heavy industry is a career-long project. You’ll need to continually make moves to consider what could be streamlined into something greener and less consuming next. In the end, this can help your long-term costs decrease and stay low. Fewer risky investments, fewer fees from environmental bodies, and more productive time within your business. So, it’s not going to be easy, but it will be worth it