Do your Bit for the Planet by Making your Business More Eco-Friendly

Julie Starr • December 14, 2021



If you run a small business then you may not think that you are having a huge impact on the environment. That being said, the people who are buying from you will probably not see it this way. We are currently dealing with an environmental crisis, and if you do not put in the work to deal with the issues that we are facing right now, then you may find that your customers end up losing faith in you. Want to find out more? Simply look below.

Focus on Remote Work

In this day and age, it is very easy for work to be done online. You also probably need way less people to work in a physical office too. Remote work has rocketed over the last few years, and this allows employees to have a healthier work-life balance too. If you can put in the work to make sure that your team have this opportunity, then you will soon find that you can drastically reduce the amount of Co2 that is in the air. You can also reduce your carbon footprint while reducing the amount of money that you spend on stocking, lighting or even heating.

Public Transport Benefits

When you have team members who need to be in the office, you need to make sure that they are not contributing to the production of greenhouse gases as much as possible. Public transportation, including buses, trains or even vanpools can easily be the greenest way for you to commute and it is safe to say that if you can encourage this, then you will be rocketing the potential of your business. If you want to motivate your team , then you can offer public transport benefits, through your HR software.  You can also combine this with your POS software efforts, to keep track of everything that your team are doing.

Sustainable Products

The items that you buy to ensure that your company premises are clean should also be environmentally friendly. Ideally, you need to buy eco-friendly printing paper as well as making sure that you are recycling products as much as possible. There are many green cleaning products that do not include toxic chemicals, and they instead use natural ingredients. These natural ingredients tend to work just as well, so make sure that you look into them as much as possible.

Upcycle

Believe it or not, refurbishing your office doesn’t mean that you have to go out and buy everything from scratch. You can easily upcycle a lot of your furniture if you want, so look into painting it, or even reupholstering it. It takes a lot of energy to create new furniture, not to mention that it will also take a lot to recycle the furniture you are getting rid of. If you can upcycle, then this will really help you to get the best result out of your home. Finding beautiful and vintage pieces to fill out your office is also a very good thing to do, as it will really bring out the personality of your space.

 

How the Agriculture Industry Is Evolving — And Why It Matters to Your Business

By Julie Starr • April 18, 2025
Any business that focuses on sustainability needs to take a holistic approach to their operations. They’ll need to make sure everything is as sustainable as possible. This often feels complicated for various areas. One of the more notable is picking the right marketing strategies for sustainability companies. This can be difficult, as some options mightn’t be eco-friendly. That’s especially true with many more traditional options, but that doesn’t mean there aren’t a few your business can go for. There shouldn’t be a reason why they wouldn’t be sustainable marketing strategies. Run Eco-Friendly Digital Events Event marketing can often be a great area to invest in, but it’s not always the most sustainable option. Thankfully, that doesn’t mean there aren’t a few ways to make it more sustainable. You could run digital events , which are often much more eco-friendly than their traditional counterparts. There’ll be no need for people to travel and generate carbon emissions, for example. There’ll also be a whole lot less waste during the event itself. Aside from being more environmentally friendly, this offers more than a few other benefits. There’s no reason why these events shouldn’t help your business. Invest in SEO Search engine optimization (SEO) can often be one of the better marketing strategies for sustainability companies. It doesn’t have a negative environmental impact, and it could offer you some amazing results. It’ll help you generate some great brand awareness, visibility, and even sales. This gets more and more in time. t can often be one of the more complicated areas to master, though. That doesn’t mean you can’t make it more straightforward. You can always look into professionals to help you with this, like here: https://tonimarino.co.uk . With a bit of time, you’ll see quality results from your SEO. Get Involved in Eco-Friendly Initiatives Countless eco-friendly initiatives are run every year, and these can often be great to get involved in. They can help you improve your brand awareness while getting in front of like-minded individuals. Many of these could be in a position to be interested in your products or services. Even sponsoring some of these initiatives can be worth it. It’s just a matter of looking into which initiatives you can actually take part in. Spend a bit of time figuring out which ones can be a great option for you. It’ll even help improve how people view your brand going forward. Figuring out the best marketing strategies for sustainability companies can often be a little complicated. Some options can be ruled out relatively quickly, as they mightn’t be too environmentally friendly. That doesn’t mean there aren’t a few options you can go for. A few of them could stand out. These shouldn’t have a negative environmental impact, so there’s no reason why you shouldn’t consider them. They’ll also offer you some amazing results going forward. With the impact they can have, it’s more than worth putting the time and effort into them. You’ll see some quality results because of it.

3 Great Marketing Strategies for Sustainability Companies to Use

By Julie Starr • April 15, 2025
Any business that focuses on sustainability needs to take a holistic approach to their operations. They’ll need to make sure everything is as sustainable as possible. This often feels complicated for various areas. One of the more notable is picking the right marketing strategies for sustainability companies. This can be difficult, as some options mightn’t be eco-friendly. That’s especially true with many more traditional options, but that doesn’t mean there aren’t a few your business can go for. There shouldn’t be a reason why they wouldn’t be sustainable marketing strategies. Run Eco-Friendly Digital Events Event marketing can often be a great area to invest in, but it’s not always the most sustainable option. Thankfully, that doesn’t mean there aren’t a few ways to make it more sustainable. You could run digital events , which are often much more eco-friendly than their traditional counterparts. There’ll be no need for people to travel and generate carbon emissions, for example. There’ll also be a whole lot less waste during the event itself. Aside from being more environmentally friendly, this offers more than a few other benefits. There’s no reason why these events shouldn’t help your business. Invest in SEO Search engine optimization (SEO) can often be one of the better marketing strategies for sustainability companies. It doesn’t have a negative environmental impact, and it could offer you some amazing results. It’ll help you generate some great brand awareness, visibility, and even sales. This gets more and more in time. t can often be one of the more complicated areas to master, though. That doesn’t mean you can’t make it more straightforward. You can always look into professionals to help you with this, like here: https://tonimarino.co.uk . With a bit of time, you’ll see quality results from your SEO. Get Involved in Eco-Friendly Initiatives Countless eco-friendly initiatives are run every year, and these can often be great to get involved in. They can help you improve your brand awareness while getting in front of like-minded individuals. Many of these could be in a position to be interested in your products or services. Even sponsoring some of these initiatives can be worth it. It’s just a matter of looking into which initiatives you can actually take part in. Spend a bit of time figuring out which ones can be a great option for you. It’ll even help improve how people view your brand going forward. Figuring out the best marketing strategies for sustainability companies can often be a little complicated. Some options can be ruled out relatively quickly, as they mightn’t be too environmentally friendly. That doesn’t mean there aren’t a few options you can go for. A few of them could stand out. These shouldn’t have a negative environmental impact, so there’s no reason why you shouldn’t consider them. They’ll also offer you some amazing results going forward. With the impact they can have, it’s more than worth putting the time and effort into them. You’ll see some quality results because of it.