How Company Ethics Affects Employee Retention

Julie Starr • August 3, 2022



In recent years, ethics has become a much more important factor when it comes to building a successful company. Having good moral principles can not only help you to win over business by making customers feel better about their purchase, but it can also affect the pride that employees have in their work and the faith they have in your company. 

All in all, this can impact how many of your employees stay and how many leave. By practicing good ethics, you may find that you’re able to encourage more employees to stay loyal. Below are just a few examples of company ethics and how they can impact employee retention. 

Honesty and transparency

Employees want to work for an honest company – both to its employees and customers. If employees are constantly expected to lie or not mention certain things, it will affect their morale. Try to encourage honesty and transparency where possible. If certain practices are being covered up due to being immoral or illegal, it’s probably a sign that you should abandon these practices – they may eventually come to light if you’re not careful (and it could be an ex-employee that reveals them). 

Environmental awareness

All businesses should be doing their part to reduce environmental damage. This is important not just for saving the planet but for saving your workforce. A recent study found that 1 in 5 employees were considering leaving their job due to lack of green practices . Just what are some of the big ways in which businesses can become more eco-friendly? Using less paper, recycling, reducing energy consumption, and reducing plastic are all ways in which businesses can become more eco-friendly. Raising money for environmental causes can be another great way to become greener by actively fighting climate change. 

Data protection

It’s important that you’re protecting the data of both employees and customers. A data breach or leak could result in sensitive information becoming compromised. As a company, it is your duty to keep all data secure. Employees and customers should also have the right to withhold data or information providing that it’s not necessary to pay for your product or work for your company. If you’re not sure whether you’re protecting your data adequately enough, it could be worth talking to an expert for advice. 

Diversity and inclusion

It’s also important that your workplace supports diversity and inclusion. This involves hiring employees from a range of different backgrounds and actively supporting those with special requirements (such as providing disabled-friendly access to customers and employees with disabilities). A recent study found that 81% of workers would quit due to poor diversity practices at work . Make sure that you are not discriminating against any groups by not hiring them, offering poor pay or not making accessibility changes to your workplace. 

Treatment of workers

The biggest ethical concern that can affect employee retention is the treatment of workers. If employees feel that they are not being paid enough, not given any benefits or not being kept safe (i.e. poor health and safety practices), they will leave. Make sure that you are looking after your workers. It is also important to make sure that your suppliers are being fairly treated too – many employees will not feel good about working for a company that outsources unfair labor.

By Julie Starr May 20, 2025
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By Julie Starr May 20, 2025
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