How To Give Back As A Business

Julie Starr • November 4, 2022



As the owner of a small business, you’ve worked hard to get a good reputation in your town or city. However, as hard as that good reputation might have been to earn, it can disappear very quickly if you don’t take care of it. One way to ensure your reputation stays positive is to find helpful ways to give back to your community. Read on for some ideas about how to get started.

Give To Charity

Making donations is a great way to help other people . They are easy to do and don’t take much of your time. If you have a business that is growing, you can make your money go further by giving to smaller, local charities. Even small donations will make a big difference.

  Donations to different causes show that your company cares about a wide range of issues. This gives you a wide range of customers to reach. Companies that care about their community are respected by their employees too, and they’ll be happier to work for you because of it. This morale boost will make the team much more productive. 

Go Green

There are many reasons to try to live more sustainably. A company can do a lot to become greener by doing simple things like reducing waste through digitalization, using LED bulbs , and getting rid of disposable utensils.

  When you look at the whole picture, every business can find ways to cut down on waste in their supply chain. For example, you might want to look at how you make and package your products. Also, be careful when partnering with other businesses and make sure they follow the same steps.

  This will not only help the community by making less pollution and trash, but it can also help you save money. Most governments offer financial incentives, like tax breaks, to businesses that want to cut their carbon footprint. 

Offer Your Services To The Community

Your local community is crucial, as philanthropist Paul Ognibene knows very well – it’s why he set up his real estate business. So offering your services to your local community can be crucial.

  How this looks will be very different depending on what your business does. But if you offer your services to the whole community, you can get a lot of good feedback about your business. You could help people in need by becoming a mentor or by giving free shipping services to certain charities. Whatever you can do that works with the way your business is set up will help more people than just you and your employees. When you connect your business with potential customers, you create a loop of great feedback and positive energy that is good for both parties.

Offer Special Deals

If you want to keep the goodwill of the people in your area, sometimes all you have to do is give them deals and specials. This is a great way to make them feel like their local businesses really care about them.

  For example, if you’re a company with a subscription service, you could offer it to local businesses at a lower cost. By doing good things for your neighbors, you can get people to feel good about your brand.

By Julie Starr October 7, 2024
Becoming more eco-friendly and running a greener business is a responsibility that business owners really need to think more about. The good news is that if you spend a lot of time in your office, there are plenty of ways to make it more eco-friendly without having to overhaul everything and start again (which isn’t just disruptive, but expensive too). So, if you’re ready to get started, here are some simple steps to make your office space more eco-friendly; read on to find out more. Use Energy-Efficient Lighting This idea is a simple one that you can do no matter what else might be on your list of tasks - it’s quick, easy, and really makes a difference; change your light bulbs to something more energy efficient. If you’re still using traditional fluorescent bulbs, it’s time to upgrade to LED which doesn’t just last longer, but also uses a lot less energy. They’re easy to install and they’ll help you cut down on your office’s energy usage almost instantly. If possible, you should make the most of natural light too, so think about rearranging your workspace to let in more sunlight, which saves energy and can boost your mood - it’s a win-win that you can do right away. Prioritize Air Quality The air you breathe matters, and keeping it clean can do wonders for your health and the planet. One way to improve air quality is by adding plants to your workspace because plants are natural air purifiers, and as a bonus, they’ll make your office feel more inviting. Another great idea is to make sure your office’s HVAC system is working efficiently, and having air duct cleaning done by professionals is an easy step you can take to improve air quality and ensure your heating and cooling systems aren’t wasting energy. Clean air ducts mean cleaner air, less strain on your system, and even lower energy bills, so it’s a simple but really effective thing to do. Switch To Reusable Products If your office is still stocking up on single-use plastic items, it’s time for a change - swap your disposable cups, utensils, and plates for reusable ones and you’ll be surprised at how much waste to eliminate. And what about encouraging people to bring their own mugs and water bottles to work? Give them tea, coffee, and water to refill everything with, and you’ll be doing your bit to help the planet and have less waste to deal with as well. And don’t stop with these things either - there are loads of reusable products that could be useful in your office. You could have refillable pens and ink cartridges for your printer, for example. Go Paperless Speaking of your printer, is that an office machine you actually need? If you were to go digital and aim for a paperless office , you might be able to do away with the printer, which means less money spent on ink and paper, and less energy used altogether. You should be able to set up a system where documents can be shared online and stored electronically, and there are plenty of tools around to help you do exactly that (and much more). If you don’t need to print something and you don’t need a physical copy of a document, don’t make one - just use the digital version instead and you’ll be a lot more eco-friendly.
By Julie Starr October 4, 2024
Sustainability often gets pushed on the common person. Joe Public is told to be more sustainable with their daily habits as the government pushes for more eco-friendly measures. This is all well and good - but does it really matter when 71% of greenhouse gas emissions come from just 100 companies around the world? Small business owners are desperate to prove their sustainability, but what are bigger companies in some of the most polluting industries doing to help? We’ve taken three of the least sustainable sectors on the planet and explored the unique ways they’re trying to cut down on emissions and be more eco-friendly. Mining Any industry revolving around drilling underground will not be very environmentally friendly! Mining causes a lot of pollution, but its unsustainability often comes from the way it damages local environments and ecosystems. So, what is this industry doing to change things? It’s largely focusing on more responsible mining practices to reduce waste and mitigate the impact on local environments. This is done through mining dust suppression systems to prevent airborne pollution, reforesting mining sites when they’re no longer in use, and recycling as many materials as possible. Is it perfect? No, but it’s a step in the right direction. Fossil Fuels Shock horror; the fossil fuels industry is the most damaging to our environment. Finding ways to change the scope of this sector is the key to ensuring a better future for all. Some companies in this industry are trying to do this through carbon capture and storage. This is a technique where CO2 emissions are captured before they’re released into the atmosphere and stored underground. Realistically, the main thing fossil fuel companies should be doing is pushing for more renewable energy sources. Many are doing this - though reports suggest they’re not investing as much as they should. If fossil fuel companies dumped more money into developing biofuels and other renewable sources, pollution from this industry would drop dramatically. Fashion The most unbelievable stat to take from this post is that the fashion industry is responsible for 10% of our global carbon footprint . That’s remarkable (and worrying), considering how most of us don’t view it as a “dangerous” industry. Fast fashion is the main problem; poorly-made goods are pumped out at a rapid rate, and consumers constantly buy new things. Fashion companies are trying their best to resolve this. Most big brands will now have sustainable lines using recyclable materials. Consumers also hold the key to solving this problem: stop buying new clothes all the time and wear yours for longer. Or buy pre-owned clothes to slow down the fashion production line. Companies can still do more as well: they are trying to adopt more eco-friendly production processes that use less water and energy. The moral of this post is that everyone can do their bit to fight for a more sustainable future. Keep this in mind for your small business . It doesn’t matter what industry you’re in; there will always be ways to promote eco-friendly practices.
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