How to Style Your Reception Area with a Sustainable Mindset

Julie Starr • January 24, 2023



As people walk into your business, you want them to make a great first impression. The reception area of your businesses is where first impressions are made; given that, it’s important to place importance on the decor and the setting to ensure that these impressions communicate your business culture and values.  Nice accessories, like carpets, paintings, and so forth, are nice, but don’t necessarily communicate the message you want to convey. 

Sound can be an influential element that is often overlooked. You need to reflect the character of your organization which means that you need to look at the best waiting room music that suits your brand. Additionally, color can shape impressions as well.  Designing your reception area around your company values with color may be applied in specific color hues versus solids.  For example, if you are a casual company with a casual work environment, a solid black-and-white scheme would contrast against your culture. Instead, you need to design your reception area with elements that bring integration to the culture and to the aesthetics.  Consider the following: 

  • Make the area welcoming and comfortable. If visitors enter your office and have to wait in the waiting area, provide a welcoming and comfortable seating area. Opt for furniture pieces that are relatable to your brand and pair with a sustainable mindset.  Perhaps the chairs are re-used from another setting or the furniture is made of reclaimed wood and organic cushions. Of course, you don’t want your reception area of your professional business to look like a lounge, but the furniture can be stylish, acting as accent pieces to communicate your corporate values. 
  • Keep it calm. People should be able to walk into your business and feel calm from the moment they walk in. This means naturally inspired materials and Zen-style reception areas with minimal clutter. It’s a good approach for those who want to put visitors at ease, especially if you are at a doctor’s clinic or a spa. It can also be a great fit for an organization looking to promote their sustainability image. When it’s done right, with the right plants and the right colors, you can ensure that Zen-like aesthetic.
  • If you are looking to highlight the fact that your business is prestigious, consider darker colors and metals. You don’t need access to a gilded gold framer framework, but you do need to think about styles that have beautiful accents, such as opulent bouquets from a niche florist or dramatic accents, if you really want to make an impression.
  • Get your employees engaged. One of the best ways to decorate your reception area to make it more welcoming is to ask the professionals that actually work there. Ask them how they feel when they walk through it. If your employees aren’t feeling very inspired, then you can’t expect your clients or visitors to feel inspired, either. 

A welcoming reception area sets the tone of your business. Be mindful in the design to leverage sound, color, and sustainably made items to support the message you aim to convey and to support the success of your business.

By Julie Starr July 17, 2025
The best branding doesn’t always come from big campaigns or expensive graphics. Sometimes it’s the smaller stuff that leaves the biggest impression. Things people actually use, touch, or carry with them. That’s where your brand can quietly make its mark without needing to shout about it. If you’re only focusing on social media and business cards, you’re leaving a lot on the table. Here are five overlooked ways to get your name out there that feel natural, useful, and more personal. Thank-you slips If you’re already sending out orders, there’s no reason not to include a short thank-you slip. You can easily get these made through any decent online print shop , and they’re usually pretty cheap to run off in small batches. Just a simple note that says thanks, maybe with a reminder to follow you online or a cheeky discount code for next time. It’s quick, thoughtful, and makes the whole order feel more finished. Customers notice that kind of detail, especially when everything else they buy online comes with zero personality. You don’t need a complicated design either. Just something clean with your logo, a message that sounds like you, and maybe a social handle. The point is to give them a reason to come back or remember your name without it feeling forced. Branded zip pouches If you sell physical products, offer services, or run events, small zip pouches are surprisingly effective. Think of the kind you’d use for stationery, receipts, or travel bits. You can get your brand printed on the side and hand them out with purchases or include them in welcome packs. People keep them because they’re actually useful. They get tossed in handbags, school bags, or glove boxes and your logo just keeps turning up. Cleaning cloths for glasses or screens This one works brilliantly if you’re in tech, health, beauty, or anything involving screens or eyewear. A simple microfibre cloth with your branding on it can go a long way. Everyone needs one. Whether they use it for glasses, a phone screen, or their laptop, it’s something they hang onto. It’s not the kind of thing people throw away, and that means your name sticks around too. Receipt envelopes You might already use little envelopes to hand over receipts or business cards. Branding those envelopes is a small change that makes a big difference. Instead of someone getting a scruffy bit of paper in a plain sleeve, they’re handed something that feels a bit more finished. You can even add a message inside. Doesn’t need to be anything dramatic. A simple “thanks for visiting” or “see you next time” is enough to add a personal touch. Wet wipes or mini hand gels If your business is in hospitality, food, or anything hands-on, branded wet wipes or pocket-sized hand gels are surprisingly popular. People actually use them, especially at festivals, food stalls, pop-ups, or kids’ events. They end up in handbags or cars and stick around longer than you think. They don’t scream “marketing” either. They’re practical, and when done right, they make your business feel thoughtful. That’s what good branding does, it shows you’ve thought ahead.
By Julie Starr July 14, 2025
What happens when students stop waiting for adults to fix things and start conducting their own energy audits? Money gets saved. The lights get switched off. Data gets analyzed. And a quiet revolution in sustainability begins—inside schools that once overlooked their own inefficiencies. Across the globe, student-led energy audits are proving that change doesn't always need to come from a policy shift or a major capital budget. Sometimes, it begins with a clipboard, a spreadsheet, and a group of curious minds asking: Why are the hallway lights on at noon when sunlight floods the building? The Energy Detectives These audits aren’t science fair projects. They’re rigorous investigations, often done in collaboration with facilities staff, local environmental nonprofits, or even engineering mentors. Students go from classroom to classroom measuring electricity usage, checking for phantom loads , and identifying where heat is escaping in winter or air conditioning is leaking in summer. One high school in Ontario saved over $12,000 a year after its Grade 11 physics students ran an energy audit and suggested simple changes—LED upgrades, motion sensors in bathrooms, and smarter heating schedules. They didn’t just propose ideas. They pitched them with spreadsheets, thermal images, and payback timelines. It worked. Learning That Pays Off—Literally Unlike textbook learning, these audits blend real-world math, environmental science, economics, and persuasive communication. Students aren’t just learning about sustainability. They’re doing it. And the savings add up. From dimming overlit hallways to reprogramming HVAC systems that run all weekend for empty buildings, students are surfacing blind spots that administrators often overlook. In some districts, their findings are influencing energy policy. Elsewhere, the audits have inspired school boards to hire sustainability coordinators—often alumni of the student programs themselves. There’s something poetic about a school funding new books or laptops from money saved by students who found out the vending machines didn’t need to be plugged in 24/7. Why This Matters More Than Ever With education budgets tightening and utility costs rising, every dollar saved is a dollar that can go back into classrooms. And here’s where it gets interesting from a family finance perspective, too. If you’re a parent setting aside money for post-secondary savings, every bit of school efficiency helps. Fewer energy costs might mean more programming, better STEM facilities, or even bursaries. That raises a broader point: when families save for their children’s future, they often look into RESPs (Registered Education Savings Plans). And many wonder—is a RESP deduction available on my taxes? While contributions themselves aren’t deductible, the gains grow tax-free, and students often pay little to no tax when they withdraw the funds during school. A Movement Worth Replicating These audits aren’t just an exercise in environmentalism. They’re leadership labs. Students learn how to spot inefficiencies, speak up in board meetings, and make a business case for change. They don’t just flip switches—they shift mindsets. And they carry these habits into adulthood. The result? A generation growing up not only with climate anxiety, but also with tools to tackle it.