Making Changes To Be More Green In Business Is Necessary

Julie Starr • March 24, 2022



Being green and being sustainable are two of the most important things that businesses should be trying to do right now. We understand that not all companies know how to do this, and they don’t understand that there are some pretty simple changes that can be made that will make a huge difference on the planet as a whole. But, by the time you have finished reading this, you will have a better idea. In this article, we’re going to be talking about some of the things that you can do to change your business for the better, pushing it into greener territory. Keep reading down below if you would like to find out more.

Energy Uses

First, you can look at the way that your business uses energy. Electricity of course is the most common form of energy that we use both in business and in everyday life. However, the problem is that electricity is not sustainable and probably costs your business an arm and a leg every single month. The best way to avoid this is to look at a different type of energy to use. Now, there are a few options for you to consider, but the one that we are going to look at today is solar power .

While solar panels might cost you a fair chunk of money to set up, if you live somewhere where the sun shines a lot, it is more than going to pay for itself. It might not be possible in the beginning to completely rely on solar power, and it might never be because it is weather dependent, but any change here is a substantial one. If you can become less dependent on electricity as a form of energy, you are making a big impact on the planet.

Hire An Expert

It might be the case that you decide you don’t know that much about being sustainable or going green, so you are going to hire someone who does. They will be in charge of working out the best ways to make your business more sustainable and more green, helping move your business into the future. You can find these experts through a biotech recruitment agency or by advertising online, so it just depends on which way you want to do this.

You might not realize just how much you could be doing until you have this individual on your side. We promise that they are going to be a fantastic investment because it means that you know this side of your business is taken care of, without you having to try and sort it all out yourself.

Go Paperless

A lot of companies have already done this, but if you are one of the ones that is dragging behind, it’s time to go paperless . We live in the world of technology anyway, so what is the point of using paper for the majority of things anymore? We understand that there are some cases in which this is going to be necessary, but for the majority of things, you can go paperless. Do you know how many millions of trees are cut down needlessly every single year, only for paper to be wasted anyway? It’s not like we need the trees for oxygen or anything, or the planet needs them to balance it out.

It might seem inconvenient in the beginning, but it’s just an adjustment period. We’re sure that you can manage without the paper. Or, if you are really struggling, work on cutting down first and then going completely paperless. Sometimes doing it in steps makes the transition easier.

Recycle

We know that we just said to go paperless, but paper is not the only material that can be recycled. Throughout your business process, there are likely a lot of materials going to waste that can be recycled. If you throw them away without recycling then this is the end of their life cycle on the planet, but it shouldn’t be. Materials that can be recycled can be used for something else, making use of what we already have rather than having to come up with more for the sake of being lazy.

Recycling took off in households a number of years ago, but there are a lot of businesses that still haven’t caught on to the idea that this is what needs to happen. It’s not difficult to separate the recyclable waste from non-recyclable waste, and it doesn’t take a lot of time either. There really is no excuse for this.

Make Use Of Online

When it comes to things like advertising, make sure that you are making use of all the tools that are available to you online. For example, you can post on social media which will give you a far reach, much further than if you were marketing traditionally. Of course, traditional marketing is still alive and well and you can still utilize this, but you want to use online as much as you can. When you are using a sustainable power source to use your tech, and you are not using paper to advertise your business, you are doing a lot of good for the world.

Online will provide you with more potential than other methods anyway. You can post on a number of different platforms, getting the attention of more people than you probably thought possible without causing damage to the world. It’s a win-win for everyone, including the Earth.

We hope that you have found this article helpful, and now see some of the changes that you can make to your business in order to make it a little more green. If you can make any change to your business to make it slightly more green than it is right now, it’s a fantastic start. You don’t have to get everything sorted right away, and you don’t need to bring all the changes in at the same time. Every small step towards being more sustainable is better than none. We wish you the very best of luck.

Can AI Support Environmental Sustainability? 5 Ways It's Already Making an Impact

By Julie Starr • May 12, 2025
As conversations about artificial intelligence (AI) evolve from hype to implementation, many sustainability professionals are beginning to ask: Can AI actually support environmental goals—or is it just another tech distraction? At Taiga Company, we believe this is exactly the right kind of question. New tools should be approached with thoughtful inquiry and grounded optimism. While there’s plenty of noise in the AI space, we’re also seeing early signals that AI, when applied responsibly, may offer significant benefits in advancing sustainability strategies. Below are five science-backed ways AI is already being used to support environmental sustainability—with links to explore the data behind each. 1. Optimizing Energy Use and Efficiency AI can analyze and forecast energy needs, detect inefficiencies in real time, and automate building and grid-level energy decisions. Google, for example, used DeepMind’s AI to reduce the energy used for cooling its data centers by 40% —a significant operational and environmental win. 2. Enhancing Climate Modeling and Prediction AI improves the accuracy and speed of climate models by processing vast datasets (like satellite data and atmospheric readings) faster than traditional tools. This can help scientists and policymakers better anticipate extreme weather, sea level rise, and other climate-related risks. 3. Enabling Smarter Agriculture and Resource Use In agriculture , AI supports precision farming—using data to guide decisions around water use, fertilizers, and pest management. These tools can reduce resource consumption and emissions while supporting food security. 4. Accelerating Circular Economy and Waste Reduction AI is being used to automate waste sorting, track materials through supply chains, and improve transparency around recycling and reuse. These innovations support circular economy goals and help reduce landfill and emissions. 5. Monitoring Ecosystems and Biodiversity AI-powered sensors, drones, and satellites can track deforestation, monitor endangered species, and even detect illegal activity in protected areas—helping conservation efforts scale more efficiently. What This Means for Corporate Sustainability For corporate sustainability leaders, these examples show that AI is not a magic solution—but it might be a valuable tool in the toolkit. Like any technology, its value depends on how it’s implemented, what data it's trained on, and whether it’s integrated with strategic goals. This is where communications plays a vital role. At Taiga Company, we help organizations articulate how technologies like AI fit into their broader environmental and business commitments. Whether through thought leadership, stakeholder education, reporting language, or digital engagement, our communications support helps make new tools understandable, actionable, and credible. We focus on: – Translating complex innovation into clear, values-aligned messaging – Engaging internal and external stakeholders on their learning journey – Showcasing measurable impact while aligning with evolving standards and frameworks – Sharing best practices in a way that encourages collaboration and informed adoption AI is not just a technology story—it’s a communication opportunity. It invites sustainability leaders to educate, inspire, and engage stakeholders around how they are navigating this next chapter.

What You Call It vs. What You Do: Communicating Impact Beyond ESG Labels

By Julie Starr • May 5, 2025
As the world continues to prioritize environmental, social, and governance (ESG) goals, a new technological movement is quietly reshaping how companies communicate their sustainability efforts: Web3. Web3—the next evolution of the internet built on decentralized technologies like blockchain—offers powerful new tools for ESG storytelling. At Taiga Company, we believe Web3 represents a transformational opportunity to enhance digital transparency, expand decentralized sustainability initiatives, and bring fresh credibility to corporate ESG communications. Web3 Unlocks Digital Transparency for ESG In an era where stakeholders expect greater accountability, Web3 provides an immutable, verifiable way to share ESG metrics. Blockchain technology enables companies to record sustainability data—such as carbon tracking, water usage, or supply chain emissions—directly on decentralized ledgers. This creates a new level of digital transparency that can bolster trust with investors, customers, and regulators. At Taiga Company, we help businesses translate these complex technical capabilities into clear, accessible communications. Our services bridge the gap between advanced Web3 solutions and everyday ESG storytelling , making decentralized reporting meaningful to broader audiences. Decentralized Sustainability and Regenerative Finance (ReFi) Beyond transparency, Web3 is giving rise to decentralized sustainability models. Projects in regenerative finance (ReFi) are using blockchain tools to incentivize environmental restoration, carbon sequestration, and climate-positive activities. These initiatives align with emerging ESG expectations that go beyond ‘do no harm’ and focus on regenerative impact. We work with companies to integrate these new paradigms into their sustainability narratives—highlighting how innovative approaches like ReFi contribute to broader environmental goals, align with ESG criteria, and showcase leadership in a rapidly changing landscape. A New Era for ESG Storytelling Traditional ESG reports often feel static, data-heavy, and disconnected from stakeholders. Web3 offers a dynamic, participatory model where audiences can engage with real-time sustainability data, track progress directly, and even contribute to decentralized initiatives. Our services specialize in creating communications that reflect this evolution. By combining our expertise in sustainability strategy with a growing understanding of Web3 trends, we help organizations: Translate decentralized sustainability efforts into compelling, credible stories Align carbon tracking and digital transparency initiatives with stakeholder expectations Position ESG leadership within the emerging Web3 economy The Path Forward Web3 won't replace traditional ESG frameworks, but it will significantly enhance them. Companies that start integrating decentralized transparency, carbon tracking, and regenerative finance into their sustainability communications today will be better positioned for tomorrow's expectations.  Ready to evolve your ESG communications for the Web3 era? Let's connect.