Planning A Sustainable Corporate Event? Here Are Some Helpful Tips

Julie Starr • April 22, 2022



Sustainability and ‘going green’ aren’t fads. Today, many businesses are adopting eco-friendly party planning practices to ensure that they play a part in preserving the environment’s future. Although planning an environmentally-friendly party can be extremely overwhelming, the results pay off. Studies show that 87% of consumers tend to have a positive image of businesses that actively support environmental and social causes. Organizing a sustainable corporate event will let them see that you practice what you preach. That said, how can you achieve this? Here are some tips you can leverage for the best results. 

  • Use Digital Invitations

You should think green well before starting your corporate event by getting creative with your invites. If your business aims for a 100% green event, it makes more sense to ditch paper invitations and go digital. Fortunately, several user-friendly graphic design websites make it easy for you to create, send, and even track your guests’ responses. If you’re not completely sold on digital invites and would still prefer traditional invites, ensure that you use environmentally-friendly paper. These include recycled paper or paper made from plant-based materials like cotton. Other cool sustainable paper ideas are worth checking out. Concepts such as seed paper allow recipients to plant their invites once they have received them. When the paper degrades, its seeds grow into plants.

  • Serve an Eco-Friendly Menu

One of the biggest problems with many corporate events is the food wasted after the program ends. If you plan to serve food at your corporate event, ensure that you make it more eco-friendly without overspending. It would be best to serve only finger foods instead of plated meals. Finger foods require less dining ware and often result in less food waste. If your event is more formal and you need to serve plated meals, ensure that you use reusable dining ware instead of plastics. Single-use plastics are extremely hazardous to the environment, especially all water bodies. If you still want to use single-use dining ware, you can search for others made of bamboo or other plant-based materials.

When it comes to deciding what food should go on your menu, you can opt for plant-based and locally sourced meals. Purchasing locally helps you reduce the environmental costs of transportation, so keep this in mind. Plus, your guests would be treated to mouthwatering dishes. If there are any leftovers from your event, you can arrange with any charity organization that accepts cooked food. These leftovers will feed others in need to ensure that they don’t go to waste. 

  • Treat Your Guests with Sustainable Gifts

You can send your guests off with goodie bags filled with environmentally-friendly gifts at the end of the party. The goodie bag should be made out of green materials like muslin or cotton instead of plastic. Once you’ve got your gift bag sorted, you can fill it with eco-friendly gifts that your business can afford. These can be natural soaps, candles, and reusable office products. You can also gift them with custom printed notebooks made of recycled paper. These gifts will solidify your support for the green movement and help you stand out from your competition. 

Eco-friendly gifts are an excellent way to show gratitude to your guests for attending your event. That said, ensure that you have these gifts branded, as it helps increase awareness of your business and show others your dedication to ensuring a green and sustainable environment. You can check out other sustainable corporate gifts for your party guests. 

  • Use Sustainable Decorations

There’s no doubt that decorating for a party can be fun. The right décor can set the tone and mood for the entire party, and it is an excellent chance to show off your creativity. Regardless of how tempting it might be, you must reject single-use plastic decorations such as signs or streamers if you truly want to have a green corporate event. These décor pieces often end up in landfills and take several years to degrade. Instead, make use of potted plants to help liven up your venue. These plants can feature as a stunning centerpiece, and you can add an aromatic touch of scented plants like lavender. You can also use eco-friendly candles and lanterns, and solar LED lighting.

Throwing an environmentally-friendly corporate gathering might seem like a lot of work. But it has some amazing benefits, including being socially responsible towards the environment. You can set the pace for green events in your industry.

 

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Any business that focuses on sustainability needs to take a holistic approach to their operations. They’ll need to make sure everything is as sustainable as possible. This often feels complicated for various areas. One of the more notable is picking the right marketing strategies for sustainability companies. This can be difficult, as some options mightn’t be eco-friendly. That’s especially true with many more traditional options, but that doesn’t mean there aren’t a few your business can go for. There shouldn’t be a reason why they wouldn’t be sustainable marketing strategies. Run Eco-Friendly Digital Events Event marketing can often be a great area to invest in, but it’s not always the most sustainable option. Thankfully, that doesn’t mean there aren’t a few ways to make it more sustainable. You could run digital events , which are often much more eco-friendly than their traditional counterparts. There’ll be no need for people to travel and generate carbon emissions, for example. There’ll also be a whole lot less waste during the event itself. Aside from being more environmentally friendly, this offers more than a few other benefits. There’s no reason why these events shouldn’t help your business. Invest in SEO Search engine optimization (SEO) can often be one of the better marketing strategies for sustainability companies. It doesn’t have a negative environmental impact, and it could offer you some amazing results. It’ll help you generate some great brand awareness, visibility, and even sales. This gets more and more in time. t can often be one of the more complicated areas to master, though. That doesn’t mean you can’t make it more straightforward. You can always look into professionals to help you with this, like here: https://tonimarino.co.uk . With a bit of time, you’ll see quality results from your SEO. Get Involved in Eco-Friendly Initiatives Countless eco-friendly initiatives are run every year, and these can often be great to get involved in. They can help you improve your brand awareness while getting in front of like-minded individuals. Many of these could be in a position to be interested in your products or services. Even sponsoring some of these initiatives can be worth it. It’s just a matter of looking into which initiatives you can actually take part in. Spend a bit of time figuring out which ones can be a great option for you. It’ll even help improve how people view your brand going forward. Figuring out the best marketing strategies for sustainability companies can often be a little complicated. Some options can be ruled out relatively quickly, as they mightn’t be too environmentally friendly. That doesn’t mean there aren’t a few options you can go for. A few of them could stand out. These shouldn’t have a negative environmental impact, so there’s no reason why you shouldn’t consider them. They’ll also offer you some amazing results going forward. With the impact they can have, it’s more than worth putting the time and effort into them. You’ll see some quality results because of it.

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Any business that focuses on sustainability needs to take a holistic approach to their operations. They’ll need to make sure everything is as sustainable as possible. This often feels complicated for various areas. One of the more notable is picking the right marketing strategies for sustainability companies. This can be difficult, as some options mightn’t be eco-friendly. That’s especially true with many more traditional options, but that doesn’t mean there aren’t a few your business can go for. There shouldn’t be a reason why they wouldn’t be sustainable marketing strategies. Run Eco-Friendly Digital Events Event marketing can often be a great area to invest in, but it’s not always the most sustainable option. Thankfully, that doesn’t mean there aren’t a few ways to make it more sustainable. You could run digital events , which are often much more eco-friendly than their traditional counterparts. There’ll be no need for people to travel and generate carbon emissions, for example. There’ll also be a whole lot less waste during the event itself. Aside from being more environmentally friendly, this offers more than a few other benefits. There’s no reason why these events shouldn’t help your business. Invest in SEO Search engine optimization (SEO) can often be one of the better marketing strategies for sustainability companies. It doesn’t have a negative environmental impact, and it could offer you some amazing results. It’ll help you generate some great brand awareness, visibility, and even sales. This gets more and more in time. t can often be one of the more complicated areas to master, though. That doesn’t mean you can’t make it more straightforward. You can always look into professionals to help you with this, like here: https://tonimarino.co.uk . With a bit of time, you’ll see quality results from your SEO. Get Involved in Eco-Friendly Initiatives Countless eco-friendly initiatives are run every year, and these can often be great to get involved in. They can help you improve your brand awareness while getting in front of like-minded individuals. Many of these could be in a position to be interested in your products or services. Even sponsoring some of these initiatives can be worth it. It’s just a matter of looking into which initiatives you can actually take part in. Spend a bit of time figuring out which ones can be a great option for you. It’ll even help improve how people view your brand going forward. Figuring out the best marketing strategies for sustainability companies can often be a little complicated. Some options can be ruled out relatively quickly, as they mightn’t be too environmentally friendly. That doesn’t mean there aren’t a few options you can go for. A few of them could stand out. These shouldn’t have a negative environmental impact, so there’s no reason why you shouldn’t consider them. They’ll also offer you some amazing results going forward. With the impact they can have, it’s more than worth putting the time and effort into them. You’ll see some quality results because of it.