Sustainability Ideas for Your Business

Julie Starr • June 11, 2021



In the past cost reduction was all that mattered to businesses that wanted to turn a profit and grow, but these days the motivations and practices need to be more sustainable and progressive to achieve the same results. This is largely due to changes in consumer demand, culture, and government policies. 

So how can you make your business more sustainable? You can start by reading the ideas in this article and taking steps to implement them in your business. If you’re not thinking about sustainable packaging and ethical distribution channels today, you will be in the near future. 

Change you packaging 

The days of cheap plastic packaging are all but over, even companies that still use it will admit that it’s less viable due to the changes in customer expectations. Additionally, sustainable packaging can also be cheap and it provides an effective marketing tool. 

If your business is using cheaply produced plastic it’s an excellent area to look at to grow your business and make it more progressive. Sustainable packaging can be FSC cardboard or biodegradable plastic. 

Redesign your distribution 

Making your business more sustainable is about looking at your processes and materials and making decisions based on environmental and marketing criteria. When it comes to your distribution channels there is likely to be room for improvement. 

Initially, businesses are set up to be as cost-effective as possible, but that isn’t always the most sustainable methodology. Today’s savvy consumers are well aware of distribution channels and can see how a company performs on sustainability. 

Take sustainable payments

The world of payment processing is changing and becoming more sustainable as a result. Digital wallets and online money might not be in the mainstream just yet but with more platforms and systems emerging, like card scanners , it’s only a matter of time. 

So how is this way of taking payments more sustainable? In the first instance, there is no paper money, instead, there are ——, so there is a smaller carbon footprint as a result. Unlike cash, digital payments only use a fraction of the energy to produce and distribute. 

Chemical-free cleaning 

If you want to make your business more sustainable you need to target the big stuff like your distribution channels and your packaging, but equally, you need to think about how your company is running internally and whether you need to introduce more eco-friendly products. 

Chemical-free cleaning is easier than ever with more brands and products catering to this practice. Chemical-free cleaning is often as effective as products using bleach and other chemicals that are damaging to the water supply.

Energy efficiency 

As with Chemical-free cleaning within your business you need to look at the energy efficiency of your building to see if you can make any reductions and savings. Considering your business energy efficiency is both sustainable and cost-effective. 

Some ideas include investing in eco-friendly appliances like eco kettles and smaller computers and laptops with a variety of standby features. You might also optimize your office for energy efficiency and install a smart meter to track energy usage.

Why Telling Your Sustainability Story Matters — And How Taiga Company Can Help

By Julie Starr • December 17, 2024
In today’s world, sustainability is no longer a buzzword—it’s a business imperative. Consumers, investors, and stakeholders are demanding more transparency and accountability from brands. They don’t just want to know what you sell; they want to know who you are, what you stand for, and how your work contributes to a better world. That’s where your sustainability story comes in. Sharing your achievements in environmental, social, and governance (ESG) initiatives isn’t just about meeting expectations—it’s about building trust, fostering loyalty, and inspiring action. At Taiga Company, we specialize in helping organizations authentically communicate their sustainability achievements in ways that drive measurable impact and align with their goals. Why Sharing Your Sustainability Achievements Is Good for Business Build Trust with Stakeholders Sustainability storytelling builds credibility and trust. Whether you’re addressing investors, employees, or customers, sharing your sustainability milestones demonstrates your commitment to accountability and long-term value creation. For example: Highlight your efforts in achieving science-based targets, reducing carbon emissions, or adopting circular economy practices. These stories resonate with audiences looking for businesses that align with their values. Differentiate Your Brand In a competitive marketplace, sustainability can set you apart. Brands that communicate their achievements in regenerative agriculture, water stewardship, or biodiversity conservation position themselves as industry leaders and innovators. Think of it this way: A well-told sustainability story is not just a report—it’s a statement of leadership, authenticity, and purpose. Drive Stakeholder Engagement Sustainability stories invite dialogue. By showcasing meaningful milestones, like successful recycling initiatives or community reforestation projects, you foster stronger relationships with stakeholders who want to be part of your mission. Engagement isn’t just about storytelling; it’s about inspiring action. Whether through social media campaigns, press releases, or executive thought leadership, your achievements can encourage others to collaborate and support your goals. Attract Purpose-Driven Talent and Customers Today’s workforce and consumers seek brands with purpose. Communicating your impact helps attract talent and customers who align with your mission. A transparent, well-executed sustainability strategy speaks volumes about your leadership and values. At Taiga Company, we specialize in results-driven communications that empower purpose-led brands to share their sustainability achievements with confidence and clarity. Our services ensure your story resonates with the audiences that matter most. Your sustainability achievements deserve to be seen, heard, and celebrated. Whether it’s reducing carbon emissions, innovating in sustainable packaging, or leading water stewardship initiatives, telling your story is an opportunity to inspire trust, drive action, and shape a better future.

Why Going Green Is No Longer Optional for Industry Leaders

By Julie Starr • December 16, 2024
Alright, so here’s the deal, sustainability isn’t just a buzzword anymore. Sure, at this most most industries, yes, even the most unsustainable industries have this general idea, right? Well, you’re always going to find some businesses in some niches (and yes, industries too) who think that it doesn’t apply to them. But no, it applies to all niches and all industries, and yes, it’s a business requirement. Now, across every industry, the companies that are embracing green practices are the ones that are thriving. Why? Well, because customers, investors, and employees are all paying attention. If a business isn’t making an effort to be sustainable, it’s not just falling behind, it’s losing out. Overall, sustainability isn’t just about saving the planet; it’s about saving your business. Yes, this needs to be hammered in, so industry leaders, here’s why you’re just not excused. Green Practices Mean Growth Yep, it’s that plain and simple, So, sustainability isn’t just about doing the right thing, it’s about doing the smart thing. Businesses that prioritize green practices are cutting costs, staying competitive, and building trust with their audiences. So, reducing waste, switching to renewable energy, and sourcing materials ethically aren’t just good for the planet, they’re great for the bottom line. Simple enough, right? Well, take packaging, for example. Cutting down on unnecessary plastics doesn’t just make customers happy; it slashes production and disposal costs. So, switching to energy-efficient operations isn’t just environmentally friendly, rather, it saves a fortune on utilities. There don’t need to be roadblocks seen, rather they should be opportunities! There’s Plenty to Gain Okay, so sustainability isn’t just for industries with obvious environmental impact, it’s critical in healthcare too. Again, no excuses here. Hospitals and clinics use massive amounts of energy, and the waste from single-use supplies piles up fast. The same can be said for labs, and pharmacies too. Actually, go ahead and take specialty drugs as an example. Now, most people know that these life-changing treatments are for serious conditions, but they often come with sky-high costs. But why? Well, the production and distribution processes can be incredibly resource-heavy. But even sustainable practices can help lower prices, such as energy-efficient manufacturing or even cutting down on excess packaging. It might be hard to see, but little changes can make massive impacts on costs (and what’s being spent on both ends). Tech Easily Shows How Sustainability Drives Innovation The tech industry has been leading the charge when it comes to sustainability, and the results speak for themselves. Actually, companies like Google and Apple are proving that being green isn’t just possible, but this can actually be pretty profitable! If tech companies can do this, then yeah, all industries are capable. So above, medicine was mentioned, but data centers are also a great example ( since they use a lot of energy). Well, nowadays, most companies are now powering these centers with renewable energy, cutting costs and emissions at the same time. No Industry Gets a Free Pass It doesn’t matter if it’s healthcare, tech, retail, or manufacturing, basically, every industry has something to gain by going green. There are small examples like retailers ditching plastic bags for reusable ones. Then there are bigger examples like factories rethinking supply chains to cut emissions and save costs. But the reality is that businesses sticking to wasteful, outdated practices are falling behind. Besides, governments are rolling out stricter regulations.
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