The Importance of Internships and Practical’s: How to Benefit Your Company

Julie Starr • February 28, 2022



A recent study showed that 82% of employers believe that practical experience, such as internships and practicums, is crucial when it comes to finding the right employees. This is because these experiences give students a chance to apply their learning in a real-world setting and develop the skills they need to be successful in their chosen field.

Benefits for the Student 

As a student, you may be wondering why internships are so important. After all, you already have a lot on your plate with classes and homework. However, internships and practicals are essential for a couple of reasons.

Gain Experience 

They offer students the opportunity to gain experience in their desired field and learn new skills, which can give them an edge when they graduate and look for a job.

See What it is Like to Work in a Certain Field or Industry

It gives students the chance to learn about different aspects of the company and how everything works together. It also allows them to develop new skills and knowledge that they may not have learned in school.

To Be or Not to Be

Not only will you learn about what it is like to work in a specific field or industry, but you will also be able to determine if that is something you would like to pursue as a career. It can be an invaluable experience that will help you decide on your future career path.

Network with Professionals 

They also give you the chance to network with professionals and build relationships that can help you in your career.

Earn While Learning 

You can also earn money during the internship or practical period. Although it might not be a full-fledged salary, it is satisfying to be able to get cash in your account while gaining the knowledge needed to further your future.

Benefits for the Company

Suppose your company offers internships or places to do practicals, congratulations! You are already ahead of the curve when it comes to preparing your employees for the real world. But why is this so important? And what benefits can your company reap from offering these opportunities? First, of course, there are many benefits that internships offer employers as well. 

Team Player and Hard Worker

They can help with tasks that may be outside of the normal scope of work for full-time employees, which in turn will free up time for employees to work on more critical projects.

Evaluate if it’s a Perfect 

They also allow companies to evaluate potential employees in a real-world setting and see if they would be a good fit for the company.  

Fresh Blood 

Get new ideas from the student. Interns can provide fresh perspectives on projects. You can also gain new skills and knowledge from the student.

Give Back to the Community 

If your company is looking for a way to give back to the community , offering internships or places to do practicals is a great way to do it. 

Hiring Made Easy 

In addition, internships can help employers save money on training costs, and they provide a way to assess potential future employees.

Budget-Friendly

Interns and those doing practicals are often cheaper to hire than experienced employees; in some cases, they may even work for free.

Where to Find Internships and Practicals Companies 

If you’re interested in finding an internship, there are a few things you should keep in mind. First, think about what you want to get out of the experience. Do you want to learn new skills? Gain experience in your field? Or network with professionals? Once you know what you’re looking for, you can start your search. There are many online resources that can help you find internships and practicals. Here are a few suggestions:

  • Company website
  • LinkedIn
  • Facebook pages of companies you’re interested in working for
  • Job boards (e.g., Indeed, Glassdoor)
  • Local newspapers/classifieds sections
  • Career fairs
  • Internships.com
  • Preceptor Tree  

Internships on the Rise 

Did you know that according to a study done by the National Association of Colleges and Employers, 63.1% of employers planned to hire interns? Internships and practicals are becoming more and more popular every year, and for a good reason! They offer many benefits for both the employer and the employee. 

If you are a company, consider offering internships and practicals to students. It is a great way to evaluate potential employees and also gives the company new ideas. Hiring interns full-time is a win-win for both the company and the student!

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By Julie Starr • April 18, 2025
Any business that focuses on sustainability needs to take a holistic approach to their operations. They’ll need to make sure everything is as sustainable as possible. This often feels complicated for various areas. One of the more notable is picking the right marketing strategies for sustainability companies. This can be difficult, as some options mightn’t be eco-friendly. That’s especially true with many more traditional options, but that doesn’t mean there aren’t a few your business can go for. There shouldn’t be a reason why they wouldn’t be sustainable marketing strategies. Run Eco-Friendly Digital Events Event marketing can often be a great area to invest in, but it’s not always the most sustainable option. Thankfully, that doesn’t mean there aren’t a few ways to make it more sustainable. You could run digital events , which are often much more eco-friendly than their traditional counterparts. There’ll be no need for people to travel and generate carbon emissions, for example. There’ll also be a whole lot less waste during the event itself. Aside from being more environmentally friendly, this offers more than a few other benefits. There’s no reason why these events shouldn’t help your business. Invest in SEO Search engine optimization (SEO) can often be one of the better marketing strategies for sustainability companies. It doesn’t have a negative environmental impact, and it could offer you some amazing results. It’ll help you generate some great brand awareness, visibility, and even sales. This gets more and more in time. t can often be one of the more complicated areas to master, though. That doesn’t mean you can’t make it more straightforward. You can always look into professionals to help you with this, like here: https://tonimarino.co.uk . With a bit of time, you’ll see quality results from your SEO. Get Involved in Eco-Friendly Initiatives Countless eco-friendly initiatives are run every year, and these can often be great to get involved in. They can help you improve your brand awareness while getting in front of like-minded individuals. Many of these could be in a position to be interested in your products or services. Even sponsoring some of these initiatives can be worth it. It’s just a matter of looking into which initiatives you can actually take part in. Spend a bit of time figuring out which ones can be a great option for you. It’ll even help improve how people view your brand going forward. Figuring out the best marketing strategies for sustainability companies can often be a little complicated. Some options can be ruled out relatively quickly, as they mightn’t be too environmentally friendly. That doesn’t mean there aren’t a few options you can go for. A few of them could stand out. These shouldn’t have a negative environmental impact, so there’s no reason why you shouldn’t consider them. They’ll also offer you some amazing results going forward. With the impact they can have, it’s more than worth putting the time and effort into them. You’ll see some quality results because of it.

3 Great Marketing Strategies for Sustainability Companies to Use

By Julie Starr • April 15, 2025
Any business that focuses on sustainability needs to take a holistic approach to their operations. They’ll need to make sure everything is as sustainable as possible. This often feels complicated for various areas. One of the more notable is picking the right marketing strategies for sustainability companies. This can be difficult, as some options mightn’t be eco-friendly. That’s especially true with many more traditional options, but that doesn’t mean there aren’t a few your business can go for. There shouldn’t be a reason why they wouldn’t be sustainable marketing strategies. Run Eco-Friendly Digital Events Event marketing can often be a great area to invest in, but it’s not always the most sustainable option. Thankfully, that doesn’t mean there aren’t a few ways to make it more sustainable. You could run digital events , which are often much more eco-friendly than their traditional counterparts. There’ll be no need for people to travel and generate carbon emissions, for example. There’ll also be a whole lot less waste during the event itself. Aside from being more environmentally friendly, this offers more than a few other benefits. There’s no reason why these events shouldn’t help your business. Invest in SEO Search engine optimization (SEO) can often be one of the better marketing strategies for sustainability companies. It doesn’t have a negative environmental impact, and it could offer you some amazing results. It’ll help you generate some great brand awareness, visibility, and even sales. This gets more and more in time. t can often be one of the more complicated areas to master, though. That doesn’t mean you can’t make it more straightforward. You can always look into professionals to help you with this, like here: https://tonimarino.co.uk . With a bit of time, you’ll see quality results from your SEO. Get Involved in Eco-Friendly Initiatives Countless eco-friendly initiatives are run every year, and these can often be great to get involved in. They can help you improve your brand awareness while getting in front of like-minded individuals. Many of these could be in a position to be interested in your products or services. Even sponsoring some of these initiatives can be worth it. It’s just a matter of looking into which initiatives you can actually take part in. Spend a bit of time figuring out which ones can be a great option for you. It’ll even help improve how people view your brand going forward. Figuring out the best marketing strategies for sustainability companies can often be a little complicated. Some options can be ruled out relatively quickly, as they mightn’t be too environmentally friendly. That doesn’t mean there aren’t a few options you can go for. A few of them could stand out. These shouldn’t have a negative environmental impact, so there’s no reason why you shouldn’t consider them. They’ll also offer you some amazing results going forward. With the impact they can have, it’s more than worth putting the time and effort into them. You’ll see some quality results because of it.