A Sustainable Business: 6 Things You Need To Do

Julie Starr • February 27, 2022



There is no question that the world is changing, and with it, the way we do business. As a result, consumers are more interested than ever in sustainable brands, and companies that don’t adapt will find themselves at a disadvantage. If you’re looking to make your business more sustainable, there are six things you need to change. Keep reading for tips on making your brand more environmentally friendly, socially responsible, and profitable!

Make Sustainable Practices A Priority

One of the most important things you can do to make your business more sustainable is to make sustainability a priority. This means ensuring that environmental and social responsibility are considered in all aspects of your company, from product development to marketing to employee training.

It’s also important to set measurable goals for sustainability and track progress over time. This will help you identify areas where you need to improve and ensure that your efforts have a positive impact.

Finally, it’s essential to have a strong leadership commitment to sustainability. The top brass needs to be on board with making changes towards sustainability, or else they’ll likely never happen.

Throw Out All The Plastics

Plastic is one of the biggest threats to our environment, and it’s something that businesses can easily do without. Switching to sustainable materials like bamboo or metals can help reduce your environmental impact.

When it comes to packaging, make sure you’re using recyclable materials whenever possible. If you can’t find a recyclable option, try to choose products that come in minimal packaging.

You can also consider changing your signage for something more sustainable such as a large metal signboard. What you should know about cnc cutting is that it can be used to cut out very intricate designs, giving your new signage a unique and stylish edge. In addition, this signage can be used to promote the fact that your business practices sustainability.

Implement A Company-Wide Recycling Program

One of the easiest ways to make your business more sustainable is by implementing a recycling program. This can be as simple as providing bins for employees to recycle paper, plastic, and other waste.

You can also get creative with your recycling initiatives by implementing composting programs or upcycling projects. The more you can do to reduce the amount of waste your company produces, the better!

Sustainability is no longer a trend; it’s a necessity. If you want your business to thrive in the years to come, you need to prioritize sustainability.

Educate Your Employees About Sustainability

Your employees are your most important asset, so it’s essential to educate them about sustainability. This can be done through training programs, internal communications, or even just by setting an example as a leader.

The goal is to get everyone on board with making sustainable practices a part of their daily routine. Once your employees are on board, they’ll be more likely to make sustainable choices in their personal lives as well.

Sustainability starts with education, so make sure you’re doing your part to educate your team!

Evaluate Your Supply Chain

Your supply chain has a significant impact on your company’s sustainability. Take a close look at your suppliers and evaluate their environmental and social practices.

Make sure you only work with suppliers who share your commitment to sustainability. If you can’t find any that meet your standards, consider switching to a more sustainable product or material.

It would help if you also considered the carbon footprint of your supply chain when making decisions about transportation and logistics. For example, the further away your suppliers are, the more emissions will be produced in order to get their products to you.

If possible, choose local suppliers or those that use green transportation methods. This will help reduce your company’s carbon footprint and support sustainable businesses in your community.

Make Sustainability A Priority In Product Development

Product development is a critical part of any business, and it’s imperative to make sustainability a priority. When designing new products, ask yourself how they can be made more sustainable.

By making sustainability a priority in product development, you’ll help ensure that your products are as eco-friendly as possible.

Not only is this good for the environment, but it can also save your company money in the long run. Sustainable products often have lower manufacturing costs and require less energy to produce.

Final Thoughts

There are a lot of things businesses can do to become more sustainable. But it’s important to remember that sustainability is a journey, not a destination. There will always be room for improvement, so don’t get discouraged if you’re not perfect from the start. Instead, just keep taking small steps, and you’ll eventually get there!

By Julie Starr August 9, 2025
Running an online business can feel like a constant balancing act. You’re trying to grow, keep customers happy, and still have time for yourself. The trick to making it all work long-term is to build habits and systems that last. You don’t need a complicated plan or endless resources to do it either. Here are five straightforward ways to make your business more sustainable without overcomplicating things. Focus on long-term customer relationships If you want your business to last, you need customers who keep coming back. That doesn’t just happen because you’ve got a good product or service. It’s about making people feel valued every time they interact with you. Simple things like remembering their name, following up after a purchase, or sending a quick thank-you email can make a huge difference. People are far more likely to support a business they feel connected to, so keep those relationships personal and genuine rather than purely transactional. Make your marketing work smarter A big part of sustainability is making sure your marketing isn’t draining your time or money. You want it to be efficient and get results. This is where working with seo consultants can help. They know how to make sure people can find your business online without you throwing cash at random ads. Even if you can’t hire someone right now, you can start by focusing on keywords, improving your website’s loading speed, and posting valuable content that answers the questions your customers are already asking. Streamline your products or services It’s tempting to try to offer everything to everyone, but that’s rarely a good idea. The more you offer, the more time, money, and resources you’ll end up using. Instead, focus on the things you do best and make them as good as they can be. When you streamline what you’re selling, you can put all your energy into perfecting it, which makes it easier to maintain quality over time. Customers notice when you consistently deliver something great, and they’ll trust you more for it. Keep an eye on your finances No matter how much you enjoy the creative or customer side of your business, the numbers are what will keep you going long-term. That means knowing what’s coming in, what’s going out, and where you can cut costs without cutting quality. Set yourself a monthly check-in to look at your spending and profits. If you spot something that’s not working financially, don’t leave it for months, hoping it will improve. Tackle it early and you’ll avoid bigger problems down the road. Look after yourself You can’t run a sustainable business if you’re running yourself into the ground. Burnout isn’t just bad for you, it’s bad for your customers and your bottom line. Make sure you’re setting boundaries, taking breaks, and switching off when you can. That might mean scheduling a full day without work every week or turning your phone off after a certain time. The more balanced you are, the better decisions you’ll make, and the easier it will be to keep your business moving forward without constantly feeling like you’re in survival mode. Sustainability in business isn’t about doing one big thing; it’s about making intelligent, consistent choices that build over time. Start small, keep checking in on your progress, and before you know it, your business will feel a lot steadier and more future-proof than it did before.
By Julie Starr August 8, 2025
Are you hoping to build a heavy industry business? It’s the kind of company that can have globally sweeping positive and negative effects. On the one hand, you’re contributing to the industry, ensuring there’s enough supply to meet demand, and you can do your best to operate in a sustainable way that prioritizes the environment. But on the other hand, the heavy industry has long been the most significant business polluter in the world. Despite advancements in industry technology and usage, their ranking relative to other sectors, such as food and beverage , and shipping and logistics, has remained unchanged as of 2025. Requiring extensive use of large, heavy, and expensive machinery, the fumes produced by heavy-duty factories in sectors like mining, aerospace, nautical, and metal production regularly cause harm to both human and animal life. It’s why anyone interested in investing or scaling within an industry like this needs to focus on their company’s carbon footprint. There are various ways to ensure you’re limiting your harmful output and waste, and you’ll want to use as many as possible within your operation. Check out our recommendations below. Work with Green Suppliers No matter what stage you sit at in the hypothetical supply chain, you’re likely to source at least part of your overall production material from a supplier. If that’s not the case, you’ll still need to work with companies that provide machinery and equipment, as well as replacement parts for these industrial items. All in all, to make as sustainable a choice as possible, you’ll want to commit to working with a ‘green’ supplier who makes eco-conscious choices at every step. Eco-friendly suppliers will strive to both implement sustainable practices within their production line, as well as provide sustainably made and/or extracted materials. The products and/or parts they send out are likely to be recyclable when they reach their end-of-life period, or they’ll run a scheme where you can send old or broken parts back to them. Offset Your Carbon Emissions Offsetting carbon emissions converts the waste output from your operations into something more positive. If you’re interested in programs like this , you can use official government platforms or climate charity websites to contribute. You’ll be able to find a variety of projects that have been undertaken to remove CO2 from the atmosphere, and they’ll be located in various regions across the world. You can choose to patronise as many of them as you wish, but if you want to focus on specific types, you’ll also be able to do so. When approaching a program like this, it’s usually best to offset month by month, as this helps you stay on top of your carbon footprint. Be sure to invest in as much carbon removal per tonne as your business has potentially contributed to the atmosphere in the last month. But before you go any further, there’s one thing you need to keep in mind here: Carbon offsetting is just one sustainable practice you can turn to, but it’s not the only one your business will ever need to use. Yes, it’s one of the most sustainable practices a heavy industry business can invest in. But that’s only true when it’s partnered with real-time carbon-lowering efficiencies within day-to-day operations. Repair, Rather Than Throw Away Repairing is the best option if a repair is possible. This should be the first step when evaluating old or broken-down equipment. If it can be salvaged, it should be. Otherwise, you’ll have to replace the equipment in question. Not only is that expensive, but it also means more waste to manage. And not all heavy industry tech can be recycled. Sometimes it’s potentially hazardous and needs to be disposed of carefully, and this could have harsh impacts on the surrounding environment. Repairing is your best bet, at least 80% of the time. You can get back up and running faster, and you don’t need to account for a large investment at short notice. And more equipment can be repaired than you might think. It’s not just small, singular parts that can be pulled out. Entire internal systems in even large vehicles, such as freighter ships, can be replaced by secondary parts. A marine logistics provider or deep-sea fishing operator would save a lot of money just by ordering a Cummins Rebuild Kit for one of their vessels. Deciding to put the ship out of commission and eventually scrapping it will contribute to the large-scale waste common in companies like this. Aiming to repair and limit environmental damage will get that same boat back onto the waters in seaworthy condition. Operate with Lower Emission Logistics Shipping your products to businesses and markets always generates a carbon footprint. Unless you’re operating only within the local area and you’re able to transport products back and forth on foot, this is an unavoidable issue. And seeing as you’re a heavy industry business, that’s not very likely. But some shipping options are better than others. Indeed, there are low-emission choices to be made, and you’ll want to look into these logistic partners only. You’ll likely find that air travel is a total no-go zone. Alternatives to this are long-haul road transportation or a traditional shipping company that operates via sea. Yes, even trucking your products over land generates a lot less carbon waste that can damage the environment than flying something! Staying Green as a Heavy Industry Player Working sustainably within the heavy industry is a career-long project. You’ll need to continually make moves to consider what could be streamlined into something greener and less consuming next. In the end, this can help your long-term costs decrease and stay low. Fewer risky investments, fewer fees from environmental bodies, and more productive time within your business. So, it’s not going to be easy, but it will be worth it