Ultimate Guide to Shifting Your Company into Eco-friendly Status

Julie Starr • November 3, 2021



Now more than ever, consumers are deeply researching their purchases. They want to make purchases from companies that are helping the environment, that are helping the world, not destroying it. A consumer cares and wants to know the values and ethics that a company has. Consumers are savvier more than ever, and this is only going to continue thanks to the web and the speed of widespread information. They’re actively seeking companies and products that align with their beliefs and that will want to be a part of the movement to help mother nature.

They’re willing to invest more money in products if it means that their families, loved ones, and the ecosystem can have a future on this planet. Today, businesses of all sizes are shifting towards sustainable practices. Customers are picking up on this and they have taken notice.  If you want to be one of the businesses that help save the Earth, then continue reading on how you can make both big and small changes in your company that can help the environment and allow you to gain more attention!

Look into saving energy

Looking into ways to save energy is one of the fundamental steps towards creating a more sustainable and eco-friendly business. Energy use can vary dramatically depending on the location, type, and size of a business. There are some simple ways to put a stop to this in your office such as switching all of your work to be remote (ditching the office), but there are also some other simple solutions that can be implemented as well:

  • Look into power management systems such as Energy Star
  • Switch your light bulbs
  • Bring in more direct light into the workspace
  • Use windows rather than AC in the summer months
  • Shut down all tech and lights after hours

While some of these may not be possible depending on the type of business and the type of work building (such as a store or office).

Take a look at your suppliers

Understandably, the cheapest route is going to be far more tempting but if you want to think about the environmental impact then keep in mind this may not be the best route. It may be time to look into your supply chain and possibly consider switching companies. This may help in clearing any efforts of exploitation (even if it’s not intentional).  Some questions you should ask yourself about your supplies should include “Are they fair-trade?”, “Are they sourced sustainably?”, “Are they made with recyclable or biodegradable materials?” or other questions that involve what type of product you’re needing for your business. This should also include your packaging materials. Consumers care about eco-friendly packaging so it’s best to begin looking into this as well.

Look into green delivery

If your business focuses more on retail or eCommerce, then this could be something to look into. Small businesses with a focus on sustainability tend to look into green delivery and green shipping methods. This can include logistic companies that have pick-up points, bike delivery drivers, or electric vehicles. This is one small way to reduce your business’s carbon footprint.  Some other tips for shipping and delivery can include:

  • Using as little paper as possible
  • Don’t put small packages into large boxes
  • Offer discounts on multiple orders
  • Look into cutting down on waste by having fewer boxes in the package

While it’s true many customers enjoy the unboxing experience, especially small business owners. It’s better to be as eco-friendly as possible and skip out on all the frills.

Use as little paper as possible

If you’re able to, try your best to switch the company into a paperless one. There is no need for sending out paper bills or invoices. The same can be said for documents. All of these can be used online and in digital format. There are special apps, websites, and software for sending out invoices. Internet banking is commonplace now. There are fillable PDF forms, so whenever you need signatures, this is a great alternative. Also, try to stop single-use paper. There isn’t a need for it, and this can even include toilet paper and paper towels as well.

Get your teammates onboard

Businesses create a lot of weight, far more waste than the average household.  Try to encourage everyone to begin recycling and reusing. This can be as simple as providing some recycling bins and a compost bin. There doesn’t need to be a lot of work. Encourage employees to bring in their lunch, encourage reusable containers. This can also include providing employees with a branded gift of a reusable shopping bag, water bottle, or even coffee cup. Other small ways to make a big impact can include:

  • Getting a rain collector
  • Switching to low-flow toilets and faucets
  • Discuss food waste in the workplace
  • Sell leftover cafeteria food
  • Encourage green initiative events such as a company cleanup
  • Encourage everyone to switch to sustainable commutes
  • Cut down on business trips

These are all small ways that you can help out in switching the lifestyle of your employees as well as the company culture as a whole.

Look into environmental certifications

Consumers are actively aware of business practices and they’re specifically wanting to purchase from companies that have the right certifications. It’s best to obtain a green business certification or some other type of sustainably-related certification. This shows your commitment to the environment and it’s also a way to get recognition from customers as well. Some examples can include:

There are plenty of other certifications out there and they can even vary by country or region. Just look into one that is obtainable for your business. 

Reduce unnecessary travel

It’s okay to admit that business trips are one of the best parts of work. But it’s best to cut down on them for the sake of the environment. The pandemic has proven that many meetings such as workshops, networking events, meetings, and socials can all be helped virtually. So it’s best to move forward and begin looking into a more eco-friendly way to continue these.

Minimizing travel is not only going to save a lot of money for the company but it’s also going to massively help the environment as well by cutting down your carbon footprint. This doesn’t mean that travel has to stop, but it’s best to only have company travel when it’s necessary. In the end, this is going to massively help with creating a more stable and productive business .

Make charitable contributions

If you’re wanting to offset your and your company’s environmental impact then it’s best to first begin actively supporting organizations that are aiming to help the environment. This can include conservatories, ethical charities, and those that aim to clean up our oceans. Some other ideas that you can do to help out can include

  • Donate a percentage of proceeds to environmental programs
  • Set up a fundraiser within your community
  • Start a promotion such as planting trees for every item sold
  • Getting your team on board and actively volunteering with these charities

This is a great way to create a relationship with a charitable organization while also gaining the trust of consumers as well.

Reach out and talk to consumers

It’s important to know what the consumers want. So why not go ahead and just ask? This can also include leading influencers within the industry or even a specific niche. You can ask influencers (your customers and social media followers too) what type of changes should be made to your business. They’re going to be very direct with what they believe is best. Also, listening to these customers and followers will make a big impact and a long-lasting positive impression.

 

6 Things All Modern Businesses Need in 2025

By Julie Starr • April 22, 2025
If you’re starting your own business, then you know all too well that it’s equally an exciting and overwhelming time. There’s so much to think about, and you want to get it right from day one. But it doesn’t have to be as overwhelming as you might think. Let’s go through everything your new business needs to hit the ground running this year. A Clear Business Plan Before anything else, take the time to figure out your game plan. This doesn’t need to be a long, boring document that you’ll never look at again. Think of it as a simple guide that answers three key questions: Who are you selling to? What are you offering? And how are you going to get noticed? Once you’ve written that down, you can always tweak it as your business grows. From a communications standpoint, clarity on your audience and value proposition also sets the foundation for authentic brand storytelling—something Taiga Company helps clients refine at every stage. Responsible Financial Management Money is one of those things that can make or break a business. The good news is you don’t need a finance degree to get it right. Start with a simple budget. Know how much is coming in, what’s going out, and what you’re setting aside. Think about things like stock, marketing, bills and wages if you’re hiring. Keep it realistic and keep it updated. Doing this from day one will make life much easier later. Reliable Cloud Services In 2025, storing everything on your laptop isn’t really a safe bet. Files go missing, computers break, and you don’t want to lose important stuff. That’s where cloud services come in. They keep your files secure, backed up and easy to access from anywhere. Whether it’s documents, customer info or creative work, having it all saved online gives you peace of mind. And when you're building a business in a digital-first world, having secure, accessible assets also means your team can collaborate more efficiently across channels—essential for strong communications. Flexible Payment Options Most people don’t carry cash anymore, so if you’re only accepting it, you’re going to lose sales. Get yourself a card reader that takes all the usual stuff like debit cards, credit cards, contactless and Apple Pay. The easier you make it for someone to pay you, the more likely they are to buy. Simple as that. A Basic Website Even if you’re not selling online, you still need a website. It doesn’t have to be fancy. Just something that tells people who you are, what you do, and how they can contact you. Think of your site as your digital front door. If someone hears about your business, chances are they’ll look you up online. Make sure what they find actually helps them. A clear website is also one of the most powerful communication tools your business has. We work with clients to ensure their digital presence reflects their story, purpose, and value. A Way to Spread the Word You can’t rely on people just stumbling across your business. You’ve got to put yourself out there. Social media is a great start, but don’t stop there. Think email newsletters , posters in your local area or even just chatting about your work whenever it comes up naturally. The more you talk about your business, the more others will too. Starting a business in 2025 is a big move, but it doesn’t have to feel impossible. Get the basics in place, stay flexible and keep learning. With the right tools and the right message, you can build momentum and create connection. Taiga Company helps growing businesses translate operational essentials into brand trust and long-term impact.

How Outsourcing Services Can Help Your Business Advance Sustainability Goals

By Julie Starr • April 20, 2025
Sustainability is no longer a nice-to-have—it’s a business imperative. From shifting customer expectations to regulatory momentum and investor pressure, today’s competitive landscape demands more than short-term cost savings. Companies are being called to demonstrate leadership by embedding sustainable practices across their value chain. For many organizations, this transformation can feel overwhelming. But it doesn’t have to be. Strategic outsourcing can unlock both environmental benefits and operational efficiency—helping your company do more with less while strengthening its sustainability performance. By partnering with service providers who specialize in sustainability, you can streamline operations, reduce environmental impact, and build trust with customers, employees, and investors alike. Below are some key areas where outsourcing can support your sustainability journey. Green Energy Consulting Services Are you wondering how to lower energy consumption without impacting business performance? Green energy consultants specialize in reducing carbon footprints through practical, scalable solutions. These experts analyze your energy usage and identify opportunities like switching to renewables, upgrading to energy-saving systems, or adopting smart technologies. Outsourcing initiatives such as solar panel installation or wind-powered electricity procurement signals your organization’s long-term commitment to environmental leadership. And as with many sustainability investments, the result is not just impact—it’s also efficiency and cost savings. Framed in the right way, these actions can become powerful stories that demonstrate your company's values to customers and stakeholders. Sustainable Supply Chain Management A sustainable supply chain is essential for companies aiming to lead in today’s circular economy. Third-party logistics providers and supply chain consultants can help in auditing your supply chain to uncover inefficiencies, and recommend improvements aligned with eco-conscious goals. By outsourcing this function, you gain access to experts who help embed sustainability into procurement practices—using local materials, reducing waste, and improving freight efficiency. Many providers can also connect you with suppliers that share your environmental standards, enabling a cohesive approach to sustainable sourcing. These supply chain enhancements not only reduce emissions and waste—they also reinforce your brand’s environmental credibility across the stakeholder ecosystem. Eco-Friendly IT and Cloud Computing Running a tech-intensive business? Traditional on-site data centers are energy-intensive. Outsourcing IT infrastructure to green cloud providers can dramatically lower your environmental impact. Cloud vendors who use renewable energy for data storage and server operations offer an efficient alternative to on-premise solutions. They also reduce hardware waste and improve system performance—making them both eco-friendly and future-ready. For organizations prioritizing digital sustainability, this move can be a cornerstone of your environmental strategy—and a strong signal of innovation to your stakeholders. Sustainable Junk Removal Services Sustainable operations include responsible waste management. Outsourcing junk removal to companies that prioritize recycling and charitable donations keeps unnecessary items out of landfills and extends the life cycle of materials. These services allow businesses and individuals to declutter responsibly, supporting both environmental and community well-being. It’s a simple but visible action that can reinforce your sustainability message both internally and externally. Carbon Offsetting Services Not all emissions can be eliminated—but many can be offset. Specialized outsourcing firms help companies calculate, track, and neutralize their carbon emissions through strategic reforestation projects , renewable energy, or community resilience projects. These providers simplify the path to carbon neutrality, enabling your business to meet emissions targets without overwhelming internal resources. When shared transparently, these efforts can build credibility and show stakeholders your commitment to real climate action. Green Building and Facility Services For organizations with a physical footprint, outsourcing to green building service providers supports both environmental and business performance. Whether you're retrofitting with energy-efficient systems, reimagining interior layouts for LEED certification, or upgrading lighting and HVAC, retrofitting to eco-friendly office design supports long-term thinking. Outsourcing this expertise ensures you’re not only meeting today’s expectations—but also building for tomorrow’s workforce and market needs. Outsourced R&D for Sustainable Products Developing greener products doesn’t need to be done in-house. By outsourcing R&D to sustainability-focused experts, your company can bring innovative ideas—like biodegradable packaging or low-impact materials—to market faster. These partnerships inject creativity and specialized knowledge into your product development pipeline, helping you stay ahead of regulatory shifts and consumer demand. More importantly, they support a brand narrative rooted in innovation and responsibility. Conclusion: Aligning Profit with Purpose Sustainability isn’t just about compliance—it’s about competitiveness, resilience, and leadership. Outsourcing to sustainability-minded providers allows your business to focus on core strengths while accelerating progress toward environmental and ESG goals. From energy and IT to supply chain and product development, these partnerships offer a smart path forward—one that balances operational efficiency with lasting impact.  At its best, sustainable outsourcing isn’t a sideline strategy. It’s a meaningful part of how forward-thinking companies align profit with purpose—and demonstrate what’s possible when businesses lead with values.