Understanding Your Legal Obligations When Working On The Road

Julie Starr • June 29, 2021



Road construction signs are perhaps not seen by most outside of the construction, demolition, and civil engineering industries as important to health and safety as the likes of protective clothing. Yet roadwork and construction signs are an incredibly important part of how individuals and businesses within such industries are able to meet their health and safety requirements. 

However, the process of working out what signage will actually allow these requirements to be met is a whole other conversation. Thankfully, we’re here to break down where that information can be found.

Even despite the fact that site operators may have put all sorts of health and safety measures in place at a site, safety signs – such as highway construction signs – are still a requirement of any site involving roadworks. The regulations themselves, however, do not just apply to the likes of traffic control and under construction signs – they apply to health and safety signs across all industries.

So while the regulations are helpful and offer a basic outline of what is expected of site operators or employers who have responsibility for a workplace, it is important to understand that they are not specifically for roadworks. Thankfully there is a roadworks guideline out there – the Traffic Signs Manual. Chapter 8 of this manual, which was rewritten in 2009 to cover modern traffic considerations, details everything that a site operator needs to know about roadwork signs – such as the proper usage of roadworks and construction ahead sign plates. So these are two materials that should be consulted during the design and planning stages of a traffic management plan.

After that has been achieved, it’s time to purchase the appropriate signage and equipment that is suited to what is required of a particular site. To do that, you need a good supplier of roadwork signs. Make sure they have experience in your industry. For example, if you work with excavation, using sheet pile you want someone who understands your safety needs. Sheet pile comes in many variations and the best safety businesses understanding this.

Custom Construction Signs Versus Wholesale Signs

Custom construction signs are sometimes sought by companies that work within the construction, demolition, and civil engineering industries . However, many companies rely very much on buying wholesale construction safety and road work signs. This is due to the age of construction work and how long signage has existed; as many potential hazards, pitfalls and considerations have already been identified. This means that signs have, by and large, been produced for nearly every situation. So in what situation (if any) would you need to have custom signs produced?

Well, construction signs that are customized can be found in quite a lot of situations actually. For example, companies operating a roadworks site will want to inform locals who regularly use the road that such roadworks will be taking place. Custom signs can be created and placed along with the proposed site in advance that includes the dates during which such work will take place, as well as a contact number for residents who may have questions regarding the work. Within the construction industry, operators may want particular construction yard signs produced that are specifically tailored towards certain machines or peculiarities that are only found on a particular site.

Earth Day is a Moment. Sustainability is a Journey.

By Julie Starr • April 7, 2025
Every April 22nd, Earth Day reminds us of our shared responsibility to care for the planet. It’s a powerful moment for reflection, recognition, and renewed commitment to environmental stewardship. But for companies like Taiga, Earth Day is not just a day—it's a checkpoint in a journey that spans all 365 days of the year. Beyond the Day: The Power of Year-Round Storytelling While Earth Day is an excellent opportunity to spotlight your company's environmental efforts, the true impact lies in consistent, transparent communication about your sustainability strategy. Customers, investors, employees, and partners are increasingly interested in how companies plan, act, and improve over time. To build trust and inspire action, companies should: Share clear targets: What are your goals for emissions reduction, circularity, or biodiversity? Make them specific and time-bound. Report results honestly: Celebrate wins and be candid about setbacks. Progress, not perfection, is the story. Connect efforts to impact: Highlight how your initiatives benefit ecosystems, communities, or supply chains. Leveraging Earth Day as a Strategic Moment Think of Earth Day as a milestone that anchors your broader communications. Some ideas: Launch or preview new initiatives that reinforce your long-term strategy. Tell human stories: Showcase employees, community members, or suppliers contributing to sustainability. Host interactive events: Webinars, volunteer days, or innovation showcases invite people into the journey. Publish a sustainability snapshot: A visual, engaging recap of the past year's progress. Engaging Stakeholders Year-Round To keep the momentum going beyond April: Create a sustainability content calendar to share updates, behind-the-scenes looks, and educational content. Invite feedback: Use surveys or listening sessions to understand stakeholder priorities and ideas. Collaborate: Partner with NGOs, academics, or startups aligned with your mission. Recognize champions: Celebrate employees and partners who go above and beyond. Bringing It Together: A Continuous Narrative Earth Day is a valuable opportunity to raise awareness, but lasting impact comes from building a continuous narrative. At Taiga, we see sustainability not as a series of campaigns but as a shared journey with our stakeholders . When we connect the dots between moments like Earth Day and the year-round work behind the scenes, we not only deepen engagement—we accelerate change. So this Earth Day, let’s celebrate progress and recommit to transparency, collaboration, and bold action. The planet needs more than promises. It needs a plan. And it needs all of us.

Greener Clicks: How to Reduce Your Environmental Impact with Sustainable Digital Marketing

By Julie Starr • March 31, 2025
In the race to decarbonize our world, one area often overlooked is digital marketing. While it might seem inherently clean compared to print or physical campaigns, our online activities have a real and measurable environmental footprint. From servers powering your website to emails filling up inboxes, every click, stream, and scroll contributes to carbon emissions. At Taiga Company, we believe digital strategies can be powerful and low-impact. Here’s how to get started. Optimize for a Low-Carbon Web Why it matters: Websites and digital ads are hosted on servers that consume electricity, often powered by fossil fuels. Every time a user loads your site or ad, it uses energy. How to reduce your impact: Host green: Choose web hosts that use renewable energy or offset emissions. Clean up your code: Streamlined, efficient code reduces load times and energy use. Compress and reduce images: Smaller files mean faster pages and fewer emissions. Limit heavy media: Videos and animations are carbon-intensive; use them mindfully. A faster, leaner website isn’t just better for the planet—it also boosts SEO and user experience. Email Marketing with Intention Why it matters: Every email sent, received, and stored requires energy. Multiply that by millions of sends, and the impact adds up. How to reduce your impact: Clean your lists: Remove inactive subscribers to avoid waste. Segment wisely: Only send emails to those who will truly benefit. Use plain-text when possible: It’s lower in data and often more accessible. Reduce frequency: Send fewer, higher-quality emails with genuine value. Intentional emailing reduces not only emissions but also improves deliverability and engagement. Sustainable SEO and Content Strategy Why it matters: Search engines crawl, index, and serve up billions of web pages daily. Thoughtless content and bloated sites add to the load. How to reduce your impact: Create evergreen content: Focus on high-quality pages that stay relevant longer. Streamline your site structure: Fewer clicks to find content = less energy use. Use minimal plugins and scripts: Especially ones that load on every page. Green your CMS: Some content management systems are more resource-efficient than others. Sustainable SEO isn’t just eco-friendly—it’s good strategy. Fewer, better pieces often perform better than content mills. Rethink Marketing Automation Why it matters: Automated emails, ads, and data syncing can create a lot of digital clutter. That clutter eats up storage and energy. How to reduce your impact: Audit regularly: Retire old workflows and outdated automations. Optimize syncing: Reduce how often and how much data is transferred. Segment with purpose: Better targeting means fewer wasted sends. Use expiration dates: Don’t let outdated content or assets live forever. Efficient automation can reduce emissions and improve performance. Digital marketing isn’t going away—and it shouldn’t. It offers powerful tools for connection, education, and growth. But like all tools, it can be used more sustainably. At Taiga Company, we’re committed to helping organizations lower their environmental impact without sacrificing reach or results. Sustainable digital marketing is not only possible; it’s essential. Ready to make your marketing aligned with your company's corporate sustainability plan? Let’s start the conversation.
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