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The ocean cleanup is one of the biggest environmental campaigns of modern times. Years of neglect have meant that our beautiful oceans are in a terrible state. They’re full of plastic waste, causing disruptions to marine life in various parts of the world. This has a knock-on effect on other forms of wildlife, with food chains being disrupted and many animals dying out.
As a business, you might think that the oceans are out of your control. They don’t directly affect you, so why care about them? Well, if you want to present yourself as a sustainable and eco-friendly business , you need to fight for certain causes. This is a cause that’s worth fighting for, and here’s what your business can do to have an impact:
Volunteer at a local beach to help clean up some of the waste that’s left on the shores. Encourage others to get involved, shining a light on the problem to your local community. You can film some of the footage for social media, and run an entire campaign dedicated to it. This does two things: it shows you’re eager to stand up and take action, and it shines awareness on the problem for more people to see. The more people you get outraged about something like this, the more chance there is for actual change to happen.
Arguably the most impactful thing your business can do is cut down on its plastic usage. Plastic waste is a huge problem in the oceans, with chemicals polluting the seas and bits of plastic getting stuck in the throats of animals. We’re not suggesting your business heads out to see to try and perform First Aid and Heimlich maneuver on marine life, but you can prevent issues like this by cutting down on plastic usage. Use less plastic in product packaging, use less around the office, and so on. If you can create a business that’s as close to plastic-free as possible, it will help the ocean cleanup. Or, if you do use plastic, try to ensure it can be recycled, so it won’t be part of the ocean waste.
Currently, there are lots of organizations out there dedicated to cleaning up the oceans . As a business, you’re in a position of power where you can financially support them. Use some of your profits and donate them to these non-profits, helping them go about their work. Again, you can use your platform to raise awareness about these organizations to your customers and clients, possibly encouraging more donations. As a result, you help support those who are trying their best to aid the ocean cleanup.
Businesses can do a lot to support big environmental causes like this. You should try to support at least one big cause, making it a core part of your brand ethos. As demonstrated above, there are ways to actively and inactively make a massive difference. Whether it means going out and doing some hard work yourself, changing parts of your business, or just using your position of power to support others who are actively working.