3 Essential Ways Of Showing Your Employees You Care

Julie Starr • March 2, 2021



It’s become increasingly clear in recent years that for many Americans – and for people across the world – the question of work-life balance has tilted a long way towards the former. Long hours, long commutes, and short weekends, along with the intrusion of technology into more corners of our lives, mean that even the most benign of jobs can become stressful when you’re “on call”, and it can affect well-being and eventually work performance.

As an employer , it is tricky to get the balance right. You yourself have duties that you need to discharge, and it is essential that you can rely on those who you manage to discharge theirs. For many people, the only reasonable approach would be to “crack the whip” a little and become a disciplinarian – but this has a tendency to achieve the opposite result from that which you’d appreciate. Below, we look at a few ways you can do the opposite – gaining the commitment of your employees while showing you care about their well-being.

Be open to different ideas about working patterns

If you had no prior knowledge on the matter, and someone suggested to you that changing a five-day working week down to four days would be a good idea, you might reasonably smirk. Losing a whole day of productivity would surely be ruinous? Well, studies suggest that in some cases it can actually boost productivity to change to a four-day week. A more rested, less drained workforce with a more focused working plan can get more done, if it’s what they want. Be prepared to listen to and, if possible, accommodate different rota plans; they can work wonders for employee motivation.

In addition, you can also be more open-minded about daily operations by encouraging the use of technology. For example, utilizing workforce automation software will not only free up more time for your employees but also eliminate many unnecessary mistakes, ensuring everyone can get along with their work and be as productive as possible. This software is only the tip of the iceberg regarding how you can make life easier for your employees with technology, and it will greatly benefit your business as well!

Go for the carrot more than the stick

There is a widespread impression that the best rulers have all ruled by fear and that if you want results, you’d do well to model yourself on them. Other minds argue that while this approach may work when you’re trying to build a military empire that stretches from Greece to Asia , it is less clear how well-suited it is to managing a team of sales professionals. If you incentivize your employees with free food and gifted holidays from the likes of MTI Events , they’ll be inclined to work harder and be grateful. That’s much better than them being terrified of making a mistake. Also, consider incentivizing with sustainable work opportunities like a “ green team.” 

Don’t try to be their friend; be their coach

While the first two ideas here have been about being generous and kind to employees, the final point is important from a point of view of hierarchy. As a boss, your job is not to be the friend of your employees. Let’s be clear, this doesn’t mean you can’t be friend ly . You can talk about sports with them, or be a listening ear if they have problems at home. But you are paid to improve their work outcomes, not their life. If you do your part, you’ll make their life better in an important area anyway. Be a coach to them, find their motivations, and work on those. Friendship may arise as a side benefit of this, but it isn’t the priority.

If you care about your employees, the best way of showing this is by making it easier for them to do their jobs well. Interpersonal relationships can grow in time, but being a caring boss is more important than being a fun friend.

The Business Case for Sustainability: Communicating Your Strategy in an Evolving Landscape

By Julie Starr • February 17, 2025
A shifting political landscape can create uncertainty for businesses committed to sustainability, but one thing remains clear: the need for transparency and strategic communication has never been greater. As the federal government moves to roll back environmental and social policies, companies must proactively define their sustainability strategies, ensuring stakeholders—employees, customers, investors, and partners—understand their commitments and the business value they create. The Power of Clear Communication Sustainability is not a trend; it’s an imperative driven by economic, environmental, and social realities. Despite policy shifts, the forces of market demand, global regulation, and risk mitigation continue to push companies forward. To maintain momentum, organizations should : Clarify Their Sustainability Position: Companies must articulate their approach in ways that resonate with stakeholders. Whether reducing emissions, improving supply chain resilience, or advancing diversity, equity, and inclusion (DEI) efforts, leaders should communicate clearly how these strategies align with long-term business success. Leverage Data-Driven Insights: In an era of skepticism, relying on factual, measurable sustainability outcomes strengthens credibility. Stakeholders need more than broad commitments—they need clear, quantifiable impacts. Maintain Focus on Global Markets: While federal policies may change, international regulations and customer expectations continue to favor sustainable business models. Companies operating across borders must ensure their sustainability strategies align with evolving global standards. Staying the Course in a Changing Environment While some companies may feel pressure to scale back sustainability efforts in response to shifting political winds, leading organizations recognize that progress is a long-term game. Now is not the time to retreat but to double down on: Resilient Supply Chains: With new tariffs and policy changes affecting imports, companies should evaluate how sustainability-driven supply chain diversification can reduce risk and enhance efficiency. Operational Decarbonization: The financial and strategic benefits of decarbonization—from renewable energy investments to energy-efficient operations—remain strong, independent of policy shifts. Workforce and Customer Engagement: Employees and consumers increasingly expect businesses to uphold their values. Companies that maintain commitments to social responsibility and environmental impact will strengthen brand loyalty and attract top talent. Sustainability leadership is about more than responding to regulatory shifts—it’s about defining the future. Companies that stay the course, communicate effectively, and align their sustainability strategies with business objectives will be the ones that thrive in the years ahead.

Connecting the Dots: Air Quality, Climate Messaging, and Stakeholder Engagement

By Julie Starr • February 7, 2025
I n a world increasingly affected by environmental change, it’s critical to recognize the everyday impacts of air pollution beyond the commonly cited respiratory and cardiovascular risks. A recent study, published in Nature Communications , reveals that even short-term exposure to air pollution can impair cognitive function, affecting focus, emotional recognition, and task performance. This groundbreaking research underscores the urgent need for effective climate communication and stakeholder engagement to address air quality issues. At Taiga Company, we specialize in climate-focused stakeholder engagement, helping organizations bridge the gap between scientific findings and actionable change. Our services provide a crucial platform for educating stakeholders—including businesses, policymakers, and communities—on the dangers of air pollution and the strategic steps needed to mitigate its effects.  The Link Between Air Quality and Cognitive Function The study found that exposure to high concentrations of particulate matter, even for just an hour, reduced participants' ability to maintain focus, process emotions accurately, and avoid distractions. Such cognitive impairments can have profound implications in workplace productivity, education, and public safety. For instance, employees working in environments with poor air quality may experience diminished concentration, leading to decreased efficiency and increased errors. Similarly, students exposed to air pollution may struggle with academic performance due to impaired attention and emotional regulation. These insights reinforce the idea that air pollution is not just an environmental concern but a societal and economic one, requiring a holistic approach to policy, corporate responsibility, and community engagement. The Role of Climate Messaging in Air Quality Awareness Despite overwhelming scientific evidence, public awareness of air pollution’s cognitive and behavioral impacts remains limited. This is where strategic climate messaging becomes essential. Effective communication can: Translate complex scientific research into accessible, actionable insights for diverse audiences. Drive policy advocacy by equipping decision-makers with data-backed arguments for stricter air quality regulations. Encourage behavioral change among businesses and individuals by highlighting solutions, such as cleaner transportation, sustainable energy sources, and indoor air quality improvements. However, simply disseminating information is not enough. Stakeholder engagement ensures that communities, businesses, and policymakers are not just informed but also motivated and equipped to take action. Moving Forward: A Collective Responsibility The study’s findings make one thing clear: air pollution is not just an environmental issue—it’s a cognitive and social issue with wide-reaching consequences. As we navigate an increasingly complex climate landscape, it’s crucial to integrate air quality concerns into broader discussions on sustainability, health, and productivity. At Taiga Company, we believe that effective stakeholder engagement is the key to transforming awareness into action. By educating businesses, policymakers, and communities, we can drive the changes necessary to create a healthier, more sustainable future for all. To learn more about how Taiga Company can help your organization develop impactful climate communication and stakeholder engagement strategies, contact us today.
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