4 Reasons Why Sustainable Buildings Are The Perfect Investment Opportunity

Julie Starr • October 30, 2020



If you are looking for investment opportunities, it’s likely that you have already considered real estate. But have you thought about the benefits of building a sustainable building instead of buying an existing property? Whether you’re a seasoned investor or new to the market, embracing green construction is one of the most effective ways to invest in real estate, yet it’s a strategy that is often overlooked because the initial cost can be higher. However, the returns will be much greater. These are just some of the reasons why a sustainable building is a brilliant investment opportunity. For more insights on property maintenance and investment, visit Springfield Striping and Sealing.  

Tax Incentives 

When you are building an investment property, it’s important that you consider the tax implications. You can use cost segregation to write off the cost of the building much faster (visit https://www.tri-merit.com/services/cost-segregation/ for more information) but building sustainable buildings gives you even more tax benefits. There is a big push for more sustainable buildings and the government offers a lot of tax write-offs for green buildings, whether they are residential properties or commercial properties. For example, you can get $2,000 in tax deductions per unit for a green residential property. So, if you are building an apartment block, you can make some huge savings. 

Increased Demand 

If you are building a commercial building and trying to find businesses to rent units, you will find it so much easier if you build a sustainable property. There is a huge trend in green office space at the minute and businesses are increasingly looking for a sustainable base of operations. It benefits them because it helps them to reduce their impact on the environment and the running costs are lower as well. If you invest in an existing property that is not very energy efficient, you will have a hard time trying to find businesses that want to rent a space. 

Compliance With Future Regulations 

Regulations about energy efficiency are always changing and as time goes by, they will become stricter. As we look to the future, it’s important that we change the way that we use energy and more comprehensive laws about energy efficiency are one of the best ways to do that. It’s likely that a lot of old buildings will fall on the wrong side of regulations in the future and the owners of those buildings will be forced to retrofit their properties to bring them up to standard at their own expense. However, if you invest in buildings that are built with sustainability in mind, you will already be compliant with future regulations and you won’t have to cover this cost. You can find the current green building regulations at https://www.epa.gov/smartgrowth/ . 

It’s Better For The Environment 

Even though there are plenty of financial benefits to investing in sustainable buildings, you also need to consider the moral aspect. We all have a responsibility to reduce our impact on the environment and if you are an investor or a business owner that is funding new buildings, you have an even bigger responsibility to make sure that they are sustainable. Although making small personal changes will help to improve the situation, it’s more important that those with the resources to drive large-scale changes do so. 

If you are looking for a real estate opportunity, sustainable buildings are always the best choice, both financially and morally.

The Business Case for Sustainability: Communicating Your Strategy in an Evolving Landscape

By Julie Starr • February 17, 2025
A shifting political landscape can create uncertainty for businesses committed to sustainability, but one thing remains clear: the need for transparency and strategic communication has never been greater. As the federal government moves to roll back environmental and social policies, companies must proactively define their sustainability strategies, ensuring stakeholders—employees, customers, investors, and partners—understand their commitments and the business value they create. The Power of Clear Communication Sustainability is not a trend; it’s an imperative driven by economic, environmental, and social realities. Despite policy shifts, the forces of market demand, global regulation, and risk mitigation continue to push companies forward. To maintain momentum, organizations should : Clarify Their Sustainability Position: Companies must articulate their approach in ways that resonate with stakeholders. Whether reducing emissions, improving supply chain resilience, or advancing diversity, equity, and inclusion (DEI) efforts, leaders should communicate clearly how these strategies align with long-term business success. Leverage Data-Driven Insights: In an era of skepticism, relying on factual, measurable sustainability outcomes strengthens credibility. Stakeholders need more than broad commitments—they need clear, quantifiable impacts. Maintain Focus on Global Markets: While federal policies may change, international regulations and customer expectations continue to favor sustainable business models. Companies operating across borders must ensure their sustainability strategies align with evolving global standards. Staying the Course in a Changing Environment While some companies may feel pressure to scale back sustainability efforts in response to shifting political winds, leading organizations recognize that progress is a long-term game. Now is not the time to retreat but to double down on: Resilient Supply Chains: With new tariffs and policy changes affecting imports, companies should evaluate how sustainability-driven supply chain diversification can reduce risk and enhance efficiency. Operational Decarbonization: The financial and strategic benefits of decarbonization—from renewable energy investments to energy-efficient operations—remain strong, independent of policy shifts. Workforce and Customer Engagement: Employees and consumers increasingly expect businesses to uphold their values. Companies that maintain commitments to social responsibility and environmental impact will strengthen brand loyalty and attract top talent. Sustainability leadership is about more than responding to regulatory shifts—it’s about defining the future. Companies that stay the course, communicate effectively, and align their sustainability strategies with business objectives will be the ones that thrive in the years ahead.

Connecting the Dots: Air Quality, Climate Messaging, and Stakeholder Engagement

By Julie Starr • February 7, 2025
I n a world increasingly affected by environmental change, it’s critical to recognize the everyday impacts of air pollution beyond the commonly cited respiratory and cardiovascular risks. A recent study, published in Nature Communications , reveals that even short-term exposure to air pollution can impair cognitive function, affecting focus, emotional recognition, and task performance. This groundbreaking research underscores the urgent need for effective climate communication and stakeholder engagement to address air quality issues. At Taiga Company, we specialize in climate-focused stakeholder engagement, helping organizations bridge the gap between scientific findings and actionable change. Our services provide a crucial platform for educating stakeholders—including businesses, policymakers, and communities—on the dangers of air pollution and the strategic steps needed to mitigate its effects.  The Link Between Air Quality and Cognitive Function The study found that exposure to high concentrations of particulate matter, even for just an hour, reduced participants' ability to maintain focus, process emotions accurately, and avoid distractions. Such cognitive impairments can have profound implications in workplace productivity, education, and public safety. For instance, employees working in environments with poor air quality may experience diminished concentration, leading to decreased efficiency and increased errors. Similarly, students exposed to air pollution may struggle with academic performance due to impaired attention and emotional regulation. These insights reinforce the idea that air pollution is not just an environmental concern but a societal and economic one, requiring a holistic approach to policy, corporate responsibility, and community engagement. The Role of Climate Messaging in Air Quality Awareness Despite overwhelming scientific evidence, public awareness of air pollution’s cognitive and behavioral impacts remains limited. This is where strategic climate messaging becomes essential. Effective communication can: Translate complex scientific research into accessible, actionable insights for diverse audiences. Drive policy advocacy by equipping decision-makers with data-backed arguments for stricter air quality regulations. Encourage behavioral change among businesses and individuals by highlighting solutions, such as cleaner transportation, sustainable energy sources, and indoor air quality improvements. However, simply disseminating information is not enough. Stakeholder engagement ensures that communities, businesses, and policymakers are not just informed but also motivated and equipped to take action. Moving Forward: A Collective Responsibility The study’s findings make one thing clear: air pollution is not just an environmental issue—it’s a cognitive and social issue with wide-reaching consequences. As we navigate an increasingly complex climate landscape, it’s crucial to integrate air quality concerns into broader discussions on sustainability, health, and productivity. At Taiga Company, we believe that effective stakeholder engagement is the key to transforming awareness into action. By educating businesses, policymakers, and communities, we can drive the changes necessary to create a healthier, more sustainable future for all. To learn more about how Taiga Company can help your organization develop impactful climate communication and stakeholder engagement strategies, contact us today.
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