How Can You Make Your Team Greener?

Julie Starr • April 6, 2021



Making your business more environmentally conscious starts with your team. Employees are a company’s most precious asset. But they also represent the best partner in tackling environmental impacts and creating a green workplace. A lot of companies have considered permanently moving to a virtual office setup as a result of the pandemic. Unfortunately, it is fair to say that not every business sector can viably work in a remote setting. Consequently, when a digital workforce isn’t the way forward, you need to focus your green efforts on helping your team on-site become your most significant environmental asset. Here are some of the most commonly overlooked tips and tricks to encourage your team to adopt eco-friendly behaviors. 

Recruit talent that will stay

Not many businesses consider the environmental impact of the recruitment process. Recruiting is an involved process that contributes to high paper and ink use (through printing resumes), increased consumption of energy during the preparation and interview phase, increased travel and carbon emission on the road for recruiters and applicants, high fashion consumption as applicants purchase last-minute outfits to make a good impression. Unfortunately, if your company has a high turnover rate, the environmental impacts of recruitment are constantly repeated. Ideally, a business wants to recruit talent that is going to remain with the company for a long time. This could range from specialist skills such as recruiting experts via h1b sponsorship and niche targeting to introducing apprenticeship and mentoring programs that help staff progress within the company. 

If you are looking for specific types of individuals for your business, then it is worth exploring services such as an investigator. A private investigator can reveal key information about potential employees including how long they tend to stay in a position, whether they feel loyalty to companies they work for, and the type of incentives that are likely to ensure they are content in a business.

Go paperless

Most businesses are familiar with the go paperless claim to reduce their environmental waste. However, many employers are keen to turn a blind eye to paper consumption in the office. There are many reasons for preferring a paper-based work environment. People find it easier to digest printed information or to write down notes with a pen rather than a keyboard. However, what you may not realize is that a single tree results in approximately 110 lbs of CO2 that’s released into the atmosphere. Additionally, every tree that isn’t cut down can absorb CO2 gasses. In other words, every sheet of paper you use in the office has a double negative impact on the environment. It’s time to measure exactly how many trees your office is using in a month with this online calculator . Understanding the real impact of paper can transform your and your employees’ mindset about digital tools.  

Change your restroom supplies

An employee spends approximately 14 minutes in the toilet every day. During this time, they will use toilet paper, wash their hands and dry them. Switching to recycled toilet rolls, soap bars, and paperless hand dryers can make a huge difference to the sustainability of your restrooms. 

Bring green into your office kitchen

The office kitchen generates a lot of trash and garbage throughout the year, from pre-bought lunches to tea bags and organic wastes. It’s a good idea to maximize your bin policy and ensure that the kitchen can cut down unnecessary waste and pressures on the environment. Ideally, with the presence of lunches, fresh fruits and vegetables, and biodegradable coffee pods and tea bags, you want to add a compact bin . This can be repurposed to keep your office garden nourished, for example. 

A green team is the result of commitment, investment, and strategic thinking from the business. You can’t expect your employees to develop sustainable behaviors if you don’t give them the tools to do so. 

 

Why Telling Your Sustainability Story Matters — And How Taiga Company Can Help

By Julie Starr • December 17, 2024
In today’s world, sustainability is no longer a buzzword—it’s a business imperative. Consumers, investors, and stakeholders are demanding more transparency and accountability from brands. They don’t just want to know what you sell; they want to know who you are, what you stand for, and how your work contributes to a better world. That’s where your sustainability story comes in. Sharing your achievements in environmental, social, and governance (ESG) initiatives isn’t just about meeting expectations—it’s about building trust, fostering loyalty, and inspiring action. At Taiga Company, we specialize in helping organizations authentically communicate their sustainability achievements in ways that drive measurable impact and align with their goals. Why Sharing Your Sustainability Achievements Is Good for Business Build Trust with Stakeholders Sustainability storytelling builds credibility and trust. Whether you’re addressing investors, employees, or customers, sharing your sustainability milestones demonstrates your commitment to accountability and long-term value creation. For example: Highlight your efforts in achieving science-based targets, reducing carbon emissions, or adopting circular economy practices. These stories resonate with audiences looking for businesses that align with their values. Differentiate Your Brand In a competitive marketplace, sustainability can set you apart. Brands that communicate their achievements in regenerative agriculture, water stewardship, or biodiversity conservation position themselves as industry leaders and innovators. Think of it this way: A well-told sustainability story is not just a report—it’s a statement of leadership, authenticity, and purpose. Drive Stakeholder Engagement Sustainability stories invite dialogue. By showcasing meaningful milestones, like successful recycling initiatives or community reforestation projects, you foster stronger relationships with stakeholders who want to be part of your mission. Engagement isn’t just about storytelling; it’s about inspiring action. Whether through social media campaigns, press releases, or executive thought leadership, your achievements can encourage others to collaborate and support your goals. Attract Purpose-Driven Talent and Customers Today’s workforce and consumers seek brands with purpose. Communicating your impact helps attract talent and customers who align with your mission. A transparent, well-executed sustainability strategy speaks volumes about your leadership and values. At Taiga Company, we specialize in results-driven communications that empower purpose-led brands to share their sustainability achievements with confidence and clarity. Our services ensure your story resonates with the audiences that matter most. Your sustainability achievements deserve to be seen, heard, and celebrated. Whether it’s reducing carbon emissions, innovating in sustainable packaging, or leading water stewardship initiatives, telling your story is an opportunity to inspire trust, drive action, and shape a better future.

Why Going Green Is No Longer Optional for Industry Leaders

By Julie Starr • December 16, 2024
Alright, so here’s the deal, sustainability isn’t just a buzzword anymore. Sure, at this most most industries, yes, even the most unsustainable industries have this general idea, right? Well, you’re always going to find some businesses in some niches (and yes, industries too) who think that it doesn’t apply to them. But no, it applies to all niches and all industries, and yes, it’s a business requirement. Now, across every industry, the companies that are embracing green practices are the ones that are thriving. Why? Well, because customers, investors, and employees are all paying attention. If a business isn’t making an effort to be sustainable, it’s not just falling behind, it’s losing out. Overall, sustainability isn’t just about saving the planet; it’s about saving your business. Yes, this needs to be hammered in, so industry leaders, here’s why you’re just not excused. Green Practices Mean Growth Yep, it’s that plain and simple, So, sustainability isn’t just about doing the right thing, it’s about doing the smart thing. Businesses that prioritize green practices are cutting costs, staying competitive, and building trust with their audiences. So, reducing waste, switching to renewable energy, and sourcing materials ethically aren’t just good for the planet, they’re great for the bottom line. Simple enough, right? Well, take packaging, for example. Cutting down on unnecessary plastics doesn’t just make customers happy; it slashes production and disposal costs. So, switching to energy-efficient operations isn’t just environmentally friendly, rather, it saves a fortune on utilities. There don’t need to be roadblocks seen, rather they should be opportunities! There’s Plenty to Gain Okay, so sustainability isn’t just for industries with obvious environmental impact, it’s critical in healthcare too. Again, no excuses here. Hospitals and clinics use massive amounts of energy, and the waste from single-use supplies piles up fast. The same can be said for labs, and pharmacies too. Actually, go ahead and take specialty drugs as an example. Now, most people know that these life-changing treatments are for serious conditions, but they often come with sky-high costs. But why? Well, the production and distribution processes can be incredibly resource-heavy. But even sustainable practices can help lower prices, such as energy-efficient manufacturing or even cutting down on excess packaging. It might be hard to see, but little changes can make massive impacts on costs (and what’s being spent on both ends). Tech Easily Shows How Sustainability Drives Innovation The tech industry has been leading the charge when it comes to sustainability, and the results speak for themselves. Actually, companies like Google and Apple are proving that being green isn’t just possible, but this can actually be pretty profitable! If tech companies can do this, then yeah, all industries are capable. So above, medicine was mentioned, but data centers are also a great example ( since they use a lot of energy). Well, nowadays, most companies are now powering these centers with renewable energy, cutting costs and emissions at the same time. No Industry Gets a Free Pass It doesn’t matter if it’s healthcare, tech, retail, or manufacturing, basically, every industry has something to gain by going green. There are small examples like retailers ditching plastic bags for reusable ones. Then there are bigger examples like factories rethinking supply chains to cut emissions and save costs. But the reality is that businesses sticking to wasteful, outdated practices are falling behind. Besides, governments are rolling out stricter regulations.
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