How to Start a Small Business That Is Sustainable: The Ultimate Guide

Julie Starr • May 19, 2022



Starting a small business can be a daunting task. There are so many things to think about – from the initial planning stages to the day-to-day tasks of running the business. So how do you make sure that your small business is sustainable? This blog post will outline some essential steps to take to create a successful and sustainable small business.

Use Recycled Materials From The Start

One way to make your small business more sustainable is to use recycled materials. This can include using recycled paper for your office supplies or reclaimed furniture . You can also use recycled materials to make your products. For example, you can use recycled metal or glass to make jewelry. By using recycled materials, you are helping to reduce the amount of waste sent to landfills each year.

Go Digital

One of the best ways to make your small business sustainable is to go digital. This means using bookkeeping services for small businesses and other online tools to manage your finances and operations. This saves you time and money, but it also helps you reduce your carbon footprint and help make a difference.

Use Green Technologies

Another way to make your small business sustainable is to invest in green technologies. This can include solar panels, wind turbines, and other renewable energy sources. This will help you save money on your energy bills, but it will also help you do your part to reduce greenhouse gas emissions.

Establish Your Market

If you’re looking to start a sustainable small business, there are a few things you need to keep in mind. First and foremost, you need to ensure that your business idea is something people want or need. There’s no point in starting a business if there’s no demand for what you’re selling. Have you considered the role small business SEO can play in establishing your market? Remember that you need that crucial audience who will form a critical part of your target market. To do that, you must have impressive website traffic. The more web users you have, the higher the chances of generating leads. That is one way to promote your sustainability as a business. 

Once you’ve established a market for your product or service, you must ensure that your business can meet that demand. This means having the proper infrastructure to produce your product or deliver your service. If you don’t have the right tools and resources, your business will likely not be sustainable in the long run.

Support Other Sustainable Companies

It cannot be easy to make all of your business practices sustainable when you’re just starting. However, one way to ease into sustainability is to support other sustainable companies . For example, buy eco-friendly office supplies from a sustainable company or purchase ingredients for your products from businesses that use sustainable farming practices. By supporting other sustainable businesses, you’ll help create a market for sustainable products and services—which will, in turn, make it easier for your business to be sustainable.

The most important thing to remember when starting a small sustainable business is to have a clear vision and purpose. Starting a business can be overwhelming, but it will be much easier if you take the time to plan and prepare. Use these tips to help you get started on the right foot. With hard work and dedication, your small sustainable business can thrive.

 

By Julie Starr 07 Oct, 2024
Becoming more eco-friendly and running a greener business is a responsibility that business owners really need to think more about. The good news is that if you spend a lot of time in your office, there are plenty of ways to make it more eco-friendly without having to overhaul everything and start again (which isn’t just disruptive, but expensive too). So, if you’re ready to get started, here are some simple steps to make your office space more eco-friendly; read on to find out more. Use Energy-Efficient Lighting This idea is a simple one that you can do no matter what else might be on your list of tasks - it’s quick, easy, and really makes a difference; change your light bulbs to something more energy efficient. If you’re still using traditional fluorescent bulbs, it’s time to upgrade to LED which doesn’t just last longer, but also uses a lot less energy. They’re easy to install and they’ll help you cut down on your office’s energy usage almost instantly. If possible, you should make the most of natural light too, so think about rearranging your workspace to let in more sunlight, which saves energy and can boost your mood - it’s a win-win that you can do right away. Prioritize Air Quality The air you breathe matters, and keeping it clean can do wonders for your health and the planet. One way to improve air quality is by adding plants to your workspace because plants are natural air purifiers, and as a bonus, they’ll make your office feel more inviting. Another great idea is to make sure your office’s HVAC system is working efficiently, and having air duct cleaning done by professionals is an easy step you can take to improve air quality and ensure your heating and cooling systems aren’t wasting energy. Clean air ducts mean cleaner air, less strain on your system, and even lower energy bills, so it’s a simple but really effective thing to do. Switch To Reusable Products If your office is still stocking up on single-use plastic items, it’s time for a change - swap your disposable cups, utensils, and plates for reusable ones and you’ll be surprised at how much waste to eliminate. And what about encouraging people to bring their own mugs and water bottles to work? Give them tea, coffee, and water to refill everything with, and you’ll be doing your bit to help the planet and have less waste to deal with as well. And don’t stop with these things either - there are loads of reusable products that could be useful in your office. You could have refillable pens and ink cartridges for your printer, for example. Go Paperless Speaking of your printer, is that an office machine you actually need? If you were to go digital and aim for a paperless office , you might be able to do away with the printer, which means less money spent on ink and paper, and less energy used altogether. You should be able to set up a system where documents can be shared online and stored electronically, and there are plenty of tools around to help you do exactly that (and much more). If you don’t need to print something and you don’t need a physical copy of a document, don’t make one - just use the digital version instead and you’ll be a lot more eco-friendly.
By Julie Starr 04 Oct, 2024
Sustainability often gets pushed on the common person. Joe Public is told to be more sustainable with their daily habits as the government pushes for more eco-friendly measures. This is all well and good - but does it really matter when 71% of greenhouse gas emissions come from just 100 companies around the world? Small business owners are desperate to prove their sustainability, but what are bigger companies in some of the most polluting industries doing to help? We’ve taken three of the least sustainable sectors on the planet and explored the unique ways they’re trying to cut down on emissions and be more eco-friendly. Mining Any industry revolving around drilling underground will not be very environmentally friendly! Mining causes a lot of pollution, but its unsustainability often comes from the way it damages local environments and ecosystems. So, what is this industry doing to change things? It’s largely focusing on more responsible mining practices to reduce waste and mitigate the impact on local environments. This is done through mining dust suppression systems to prevent airborne pollution, reforesting mining sites when they’re no longer in use, and recycling as many materials as possible. Is it perfect? No, but it’s a step in the right direction. Fossil Fuels Shock horror; the fossil fuels industry is the most damaging to our environment. Finding ways to change the scope of this sector is the key to ensuring a better future for all. Some companies in this industry are trying to do this through carbon capture and storage. This is a technique where CO2 emissions are captured before they’re released into the atmosphere and stored underground. Realistically, the main thing fossil fuel companies should be doing is pushing for more renewable energy sources. Many are doing this - though reports suggest they’re not investing as much as they should. If fossil fuel companies dumped more money into developing biofuels and other renewable sources, pollution from this industry would drop dramatically. Fashion The most unbelievable stat to take from this post is that the fashion industry is responsible for 10% of our global carbon footprint . That’s remarkable (and worrying), considering how most of us don’t view it as a “dangerous” industry. Fast fashion is the main problem; poorly-made goods are pumped out at a rapid rate, and consumers constantly buy new things. Fashion companies are trying their best to resolve this. Most big brands will now have sustainable lines using recyclable materials. Consumers also hold the key to solving this problem: stop buying new clothes all the time and wear yours for longer. Or buy pre-owned clothes to slow down the fashion production line. Companies can still do more as well: they are trying to adopt more eco-friendly production processes that use less water and energy. The moral of this post is that everyone can do their bit to fight for a more sustainable future. Keep this in mind for your small business . It doesn’t matter what industry you’re in; there will always be ways to promote eco-friendly practices.
Share by: