How Your Business Can Adopt More Eco-Friendly Practices

Julie Starr • July 13, 2021



In 2021 you can be both a successful business entrepreneur as well as be environmentally conscious if you can incorporate a few of these simple ways to make a positive difference. 

Use Recyclable Packaging Materials

If your business relies on distributing goods to customers then a positive way you can be more eco-friendly is to utilize packaging material that is made of fully recyclable materials . This will be a lot more eco-friendly than wrapping up individual items in endless layers of unrecyclable plastic that takes years to break down efficiently in the earth. 

Backup Important Files Online

Instead of filling your office space with endless ring binders and stacks of paperwork, why not ensure you have all your important business files backed up virtually online. With some much-needed assistance from an  IT Support Company you can find simple but efficient ways to safeguard important documents and back up necessary files on the cloud as opposed to having stacks of paperwork. This will certainly be a lot more environmentally friendly. 

Use Email Marketing

A much more eco-friendly way to stay in contact with your target audience is to provide the opportunity for consumers to sign up to email marketing and posting on your business’s social media channels. This prevents you from having to print out a lot of leaflets or magazines, and you can easily stay connected with your audience. 

Make The Most of Online Apps

There is a wide variety of online apps now that can help with business-related tasks such as managing payroll , keeping track of your finances, and holding virtual meetings with your staff members. Utilizing these apps is a good way to reduce any unnecessary printed documents and reduce the number of papers you use. 

Create an Eco-Friendly Office Environment

Installing energy-saving light bulbs, fixing any water leaks as soon as possible, and training your staff to switch off appliances after they have used them are all small habits that collectively can make a positive impact on a daily basis. If you can encourage and instill this notion into your employees it will certainly help to create a hard-working yet environmentally friendly office space. 

Establish Contacts With Sustainable Companies

You are likely to be doing business with other companies whether it is to buy certain supplies from them to create and distribute your product or for transportation needs. It would be wise to research prior to establishing a deal, whether the companies you are dealing with are adopting environmentally-friendly processes.

Reduce Your Carbon Footprint

If you can establish business contacts with nearby companies this can significantly reduce your carbon footprint . Utilizing more sustainable methods of transportation such as using electric vehicles, adopting solar or wind power to reduce your electricity and energy bull can certainly have a beneficial effect on reducing your yearly carbon footprint as a business.

The Business Case for Sustainability: Communicating Your Strategy in an Evolving Landscape

By Julie Starr • February 17, 2025
A shifting political landscape can create uncertainty for businesses committed to sustainability, but one thing remains clear: the need for transparency and strategic communication has never been greater. As the federal government moves to roll back environmental and social policies, companies must proactively define their sustainability strategies, ensuring stakeholders—employees, customers, investors, and partners—understand their commitments and the business value they create. The Power of Clear Communication Sustainability is not a trend; it’s an imperative driven by economic, environmental, and social realities. Despite policy shifts, the forces of market demand, global regulation, and risk mitigation continue to push companies forward. To maintain momentum, organizations should : Clarify Their Sustainability Position: Companies must articulate their approach in ways that resonate with stakeholders. Whether reducing emissions, improving supply chain resilience, or advancing diversity, equity, and inclusion (DEI) efforts, leaders should communicate clearly how these strategies align with long-term business success. Leverage Data-Driven Insights: In an era of skepticism, relying on factual, measurable sustainability outcomes strengthens credibility. Stakeholders need more than broad commitments—they need clear, quantifiable impacts. Maintain Focus on Global Markets: While federal policies may change, international regulations and customer expectations continue to favor sustainable business models. Companies operating across borders must ensure their sustainability strategies align with evolving global standards. Staying the Course in a Changing Environment While some companies may feel pressure to scale back sustainability efforts in response to shifting political winds, leading organizations recognize that progress is a long-term game. Now is not the time to retreat but to double down on: Resilient Supply Chains: With new tariffs and policy changes affecting imports, companies should evaluate how sustainability-driven supply chain diversification can reduce risk and enhance efficiency. Operational Decarbonization: The financial and strategic benefits of decarbonization—from renewable energy investments to energy-efficient operations—remain strong, independent of policy shifts. Workforce and Customer Engagement: Employees and consumers increasingly expect businesses to uphold their values. Companies that maintain commitments to social responsibility and environmental impact will strengthen brand loyalty and attract top talent. Sustainability leadership is about more than responding to regulatory shifts—it’s about defining the future. Companies that stay the course, communicate effectively, and align their sustainability strategies with business objectives will be the ones that thrive in the years ahead.

Connecting the Dots: Air Quality, Climate Messaging, and Stakeholder Engagement

By Julie Starr • February 7, 2025
I n a world increasingly affected by environmental change, it’s critical to recognize the everyday impacts of air pollution beyond the commonly cited respiratory and cardiovascular risks. A recent study, published in Nature Communications , reveals that even short-term exposure to air pollution can impair cognitive function, affecting focus, emotional recognition, and task performance. This groundbreaking research underscores the urgent need for effective climate communication and stakeholder engagement to address air quality issues. At Taiga Company, we specialize in climate-focused stakeholder engagement, helping organizations bridge the gap between scientific findings and actionable change. Our services provide a crucial platform for educating stakeholders—including businesses, policymakers, and communities—on the dangers of air pollution and the strategic steps needed to mitigate its effects.  The Link Between Air Quality and Cognitive Function The study found that exposure to high concentrations of particulate matter, even for just an hour, reduced participants' ability to maintain focus, process emotions accurately, and avoid distractions. Such cognitive impairments can have profound implications in workplace productivity, education, and public safety. For instance, employees working in environments with poor air quality may experience diminished concentration, leading to decreased efficiency and increased errors. Similarly, students exposed to air pollution may struggle with academic performance due to impaired attention and emotional regulation. These insights reinforce the idea that air pollution is not just an environmental concern but a societal and economic one, requiring a holistic approach to policy, corporate responsibility, and community engagement. The Role of Climate Messaging in Air Quality Awareness Despite overwhelming scientific evidence, public awareness of air pollution’s cognitive and behavioral impacts remains limited. This is where strategic climate messaging becomes essential. Effective communication can: Translate complex scientific research into accessible, actionable insights for diverse audiences. Drive policy advocacy by equipping decision-makers with data-backed arguments for stricter air quality regulations. Encourage behavioral change among businesses and individuals by highlighting solutions, such as cleaner transportation, sustainable energy sources, and indoor air quality improvements. However, simply disseminating information is not enough. Stakeholder engagement ensures that communities, businesses, and policymakers are not just informed but also motivated and equipped to take action. Moving Forward: A Collective Responsibility The study’s findings make one thing clear: air pollution is not just an environmental issue—it’s a cognitive and social issue with wide-reaching consequences. As we navigate an increasingly complex climate landscape, it’s crucial to integrate air quality concerns into broader discussions on sustainability, health, and productivity. At Taiga Company, we believe that effective stakeholder engagement is the key to transforming awareness into action. By educating businesses, policymakers, and communities, we can drive the changes necessary to create a healthier, more sustainable future for all. To learn more about how Taiga Company can help your organization develop impactful climate communication and stakeholder engagement strategies, contact us today.
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