Quick Ways To Reduce Your Business’ Carbon Footprint

Julie Starr • November 25, 2020



Any conscientious company should be looking not just at their profitability but also their sustainability. All businesses will impact the world around them, but that impact does not have to be negative. In America, the average footprint for each person is a staggering 16 tons per year. This figure can be lowered by a few quick and simple changes to our business practices. Here are a few simple suggestions that any business can quickly implement to reduce your carbon footprint. 

Streamline Your Online Data

It is hard to imagine, but while an email costs less carbon than a similar size letter, our online use still has a carbon footprint. A Greenpeace report stated that some of the biggest data centers consume the equivalent energy of 180,000 homes within a day because the drivers where cloud data is stored need power and often also need cooling. This has a cost. So if you have multiple duplicates of a file sitting on your companies’ shared files, this does have a cost to your carbon. Every minuscule cost soon adds up. Consulting for cloud environments is a service that will help you streamline your cloud setup and use it most effectively. The added benefit is that the less data stored, the lower your carbon footprint, and the less financial cost occurred as well. 

The Reusables Bin

A recent study by Forbes discovered that, on average, companies recycle 54% of their waste. While this is an increase over recent years, there is room for improvement. If you have a sound system of recycling in place, consider adding a Reusables bin as well. This is for items that might usually be disposed of but could be reused by the company. For instance, paper clips or ring binders can be reused multiple times. If your business prints large quantities of non-confidential paperwork, you could use the paper’s back for scrap notebooks, rather than just throwing them into the recycling. Remember, while recycling is great, it does have a carbon cost, and reusing is a much more efficient way to deal with waste. 

Appoint A Green Champion

The best way to show your commitment to your environment as a business is by investing in it. This doesn’t mean you need to siphon off your profits for tree planting each year (although that could be a great idea). Even just given someone dedicated time within a week to calculate your business carbon footprint and lead any campaigns to reduce the footprint is an investment. A green champion can become well versed in the latest thinking within your industry and ensure that projects are thought through with sustainability in mind. This will prove better in the long run than discovering you have a terrible environmental impact within your supply chain, for instance, and trying to unpick the problem. A green champion can have this cause at the forefront of their mind during planning meetings and can be expected to raise the issue whenever you need to discuss it. 

Finally, remember, as, with any business change, it requires a commitment from the leadership. You need to demonstrate to your colleagues that this is a cherished company value and take reducing your carbon footprint as seriously as increasing your profits.

Blockchain for Sustainability: Cutting Through the Hype with Strategic Communication

By Julie Starr • April 28, 2025
As blockchain continues to gain traction in sustainability circles—from tracking carbon credits to improving supply chain transparency—more organizations are exploring how these emerging tools might support their ESG goals. But with innovation comes complexity, and for many stakeholders, blockchain still feels like a black box. That’s where communication becomes essential. At Taiga Company, we work with clients to simplify complex sustainability narratives without oversimplifying the value. While blockchain can offer traceability and transparency, it’s not a silver bullet—and how you talk about these technologies matters just as much as how you use them. Poor communication can undermine credibility, especially in a landscape where stakeholders and regulators are increasingly alert to greenwashing . On the other hand, clear, honest messaging about blockchain-enabled sustainability efforts can build trust and differentiate your leadership. Our approach is grounded in materiality and alignment. We help organizations: Translate technical tools like blockchain into plain language that resonates with diverse audiences Connect new technologies to core sustainability strategy Craft credible narratives that evolve alongside innovation Blockchain may be new territory, but strategic communication remains the foundation. Whether you're piloting traceability tools or just starting to explore how blockchain fits your ESG roadmap, we help you tell the story with clarity and confidence. Let’s make innovation meaningful.

6 Things All Modern Businesses Need in 2025

By Julie Starr • April 22, 2025
If you’re starting your own business, then you know all too well that it’s equally an exciting and overwhelming time. There’s so much to think about, and you want to get it right from day one. But it doesn’t have to be as overwhelming as you might think. Let’s go through everything your new business needs to hit the ground running this year. A Clear Business Plan Before anything else, take the time to figure out your game plan. This doesn’t need to be a long, boring document that you’ll never look at again. Think of it as a simple guide that answers three key questions: Who are you selling to? What are you offering? And how are you going to get noticed? Once you’ve written that down, you can always tweak it as your business grows. From a communications standpoint, clarity on your audience and value proposition also sets the foundation for authentic brand storytelling—something Taiga Company helps clients refine at every stage. Responsible Financial Management Money is one of those things that can make or break a business. The good news is you don’t need a finance degree to get it right. Start with a simple budget. Know how much is coming in, what’s going out, and what you’re setting aside. Think about things like stock, marketing, bills and wages if you’re hiring. Keep it realistic and keep it updated. Doing this from day one will make life much easier later. Reliable Cloud Services In 2025, storing everything on your laptop isn’t really a safe bet. Files go missing, computers break, and you don’t want to lose important stuff. That’s where cloud services come in. They keep your files secure, backed up and easy to access from anywhere. Whether it’s documents, customer info or creative work, having it all saved online gives you peace of mind. And when you're building a business in a digital-first world, having secure, accessible assets also means your team can collaborate more efficiently across channels—essential for strong communications. Flexible Payment Options Most people don’t carry cash anymore, so if you’re only accepting it, you’re going to lose sales. Get yourself a card reader that takes all the usual stuff like debit cards, credit cards, contactless and Apple Pay. The easier you make it for someone to pay you, the more likely they are to buy. Simple as that. A Basic Website Even if you’re not selling online, you still need a website. It doesn’t have to be fancy. Just something that tells people who you are, what you do, and how they can contact you. Think of your site as your digital front door. If someone hears about your business, chances are they’ll look you up online. Make sure what they find actually helps them. A clear website is also one of the most powerful communication tools your business has. We work with clients to ensure their digital presence reflects their story, purpose, and value. A Way to Spread the Word You can’t rely on people just stumbling across your business. You’ve got to put yourself out there. Social media is a great start, but don’t stop there. Think email newsletters , posters in your local area or even just chatting about your work whenever it comes up naturally. The more you talk about your business, the more others will too. Starting a business in 2025 is a big move, but it doesn’t have to feel impossible. Get the basics in place, stay flexible and keep learning. With the right tools and the right message, you can build momentum and create connection. Taiga Company helps growing businesses translate operational essentials into brand trust and long-term impact.