Sustainable Outsourcing: Making The Right Decisions

Julie Starr • December 2, 2020



Most businesses find that they need to use outsourcing in one way or another. If you are looking to improve your business with the use of outsourcing, you will need to make sure that you are doing so in a way that fits in with your ethical framework as a company too. Most businesses are keen to try and be as sustainable as possible these days, for instance. As it happens, there are a lot of ways in which you can make sure you are outsourcing sustainably, and in this article, we are going to look at some of them in detail.

Putting The Planet Above Competitiveness

When you are searching around for the right company to help your business along in some way or another, competition is clearly going to play a big role. But if you really care about keeping your business sustainable , you will need to make sure that you are putting the planet above that competitiveness as best as you possibly can. In other words, always make sure that you work with the sustainable and environmentally ethical team over the cheaper one, if that is the choice you are faced with. As long as you do that, you should find that your outsourcing is much better for the planet on the whole.

Keep An Eye On Purchasing Processes

When you are researching companies you might be using as outsource partners, you need to look into their supply chain in as much detail as possible. In particular, you should look into their purchasing processes , and make sure that they live up to the kind of ethical green standard you are hoping to maintain in your own business. This information should be fairly easy to come by, and if it is not that can often mean that the company in question has something to hide. By keeping a close eye on this, you can tell whether the company in question is truly operating in as sustainable a manner as you would hope.

Seek Out Green-Dedicated Teams

There are teams out there who are absolutely dedicated to being as green as possible in everything they do. If you can manage to find those teams in particular, you are going to be sure that they are a good bunch to work with, as their processes are bound to be in place with regard to keeping things sustainable. So when a company makes a big noise about green issues, that should be a, well, green light for the go-ahead. You know you will be working with an outsource team who really care as much as you do about doing their bit for the planet.

Ask For Sustainable Goals

One way to determine whether a company you are looking to work with really cares about sustainability is to ask to see a list of their sustainable goals. If this is something that they tend to truly prioritize, then producing that list should not be too much of a problem, and you can then look through it and see how serious they are. If they are unable to produce a list  or the one they do produce is simply not up to scratch, you know that you should think about looking elsewhere instead. In either case, you have saved some time and ensured that you have not deviated from your own commitment to operating in a sustainable fashion.

Consider The Differential Effects Of Outsourcing Versus In-House

Whenever you are hoping to outsource anything, one thing you should bear in mind is how more or less it is going to affect sustainability compared to doing the same work in-house. You can generally be sure that it’s as sustainable, and therefore a good move, if the work happens in a similar environment to where you run your business, or it’s being carried out by a team with similar goals to you. Some tasks are just clearly as sustainable in an outsourced setting as they are in-house, like using content writing services by companies like FATJOE . In those cases, you know outsourcing is a perfectly sustainable option.

Use That Saved Time To Improve Other Areas

When you want your business to be a leader in sustainability, you need to have a wide focus on everything you are doing in your business at once. So, anything that you might do in terms of outsourcing is likely to have some kind of effect in this wider way. If you are outsourcing a lot, you are probably saving a lot of time that way, not to mention a lot of energy too. If you make a point of using at least some of that time and energy into improving your sustainability in other areas, then that’s an important way in which you are helping to keep things green too.

Learn From Your Partners

On occasion, it might even be the case that the partners you have chosen to work with are altogether operating in a way that is more sustainable than your own company. When that is the case, the best approach is to simply use this as inspiration for improving things in your own business. In fact, you could make a point of asking them what they do and how they do it, and in the process you might be able to learn a thing or two that you can carry forwards. This is just another powerful reason to make sure you are seeking out teams who care about sustainability.

Never Compromise

From time to time, you might come across an outsourcing opportunity that is just too good to be true. It might be a ridiculously low offer price, or it could be promising a crazy fast turnaround time. Whatever it is, if you have the suspicion that what’s being offered is in sacrifice of sustainability, don’t go for it. Ultimately, it is never worth compromising in this way. As long as you stick to your guns, you should have a sustainable operation you can be proud of.

Blockchain for Sustainability: Cutting Through the Hype with Strategic Communication

By Julie Starr • April 28, 2025
As blockchain continues to gain traction in sustainability circles—from tracking carbon credits to improving supply chain transparency—more organizations are exploring how these emerging tools might support their ESG goals. But with innovation comes complexity, and for many stakeholders, blockchain still feels like a black box. That’s where communication becomes essential. At Taiga Company, we work with clients to simplify complex sustainability narratives without oversimplifying the value. While blockchain can offer traceability and transparency, it’s not a silver bullet—and how you talk about these technologies matters just as much as how you use them. Poor communication can undermine credibility, especially in a landscape where stakeholders and regulators are increasingly alert to greenwashing . On the other hand, clear, honest messaging about blockchain-enabled sustainability efforts can build trust and differentiate your leadership. Our approach is grounded in materiality and alignment. We help organizations: Translate technical tools like blockchain into plain language that resonates with diverse audiences Connect new technologies to core sustainability strategy Craft credible narratives that evolve alongside innovation Blockchain may be new territory, but strategic communication remains the foundation. Whether you're piloting traceability tools or just starting to explore how blockchain fits your ESG roadmap, we help you tell the story with clarity and confidence. Let’s make innovation meaningful.

6 Things All Modern Businesses Need in 2025

By Julie Starr • April 22, 2025
If you’re starting your own business, then you know all too well that it’s equally an exciting and overwhelming time. There’s so much to think about, and you want to get it right from day one. But it doesn’t have to be as overwhelming as you might think. Let’s go through everything your new business needs to hit the ground running this year. A Clear Business Plan Before anything else, take the time to figure out your game plan. This doesn’t need to be a long, boring document that you’ll never look at again. Think of it as a simple guide that answers three key questions: Who are you selling to? What are you offering? And how are you going to get noticed? Once you’ve written that down, you can always tweak it as your business grows. From a communications standpoint, clarity on your audience and value proposition also sets the foundation for authentic brand storytelling—something Taiga Company helps clients refine at every stage. Responsible Financial Management Money is one of those things that can make or break a business. The good news is you don’t need a finance degree to get it right. Start with a simple budget. Know how much is coming in, what’s going out, and what you’re setting aside. Think about things like stock, marketing, bills and wages if you’re hiring. Keep it realistic and keep it updated. Doing this from day one will make life much easier later. Reliable Cloud Services In 2025, storing everything on your laptop isn’t really a safe bet. Files go missing, computers break, and you don’t want to lose important stuff. That’s where cloud services come in. They keep your files secure, backed up and easy to access from anywhere. Whether it’s documents, customer info or creative work, having it all saved online gives you peace of mind. And when you're building a business in a digital-first world, having secure, accessible assets also means your team can collaborate more efficiently across channels—essential for strong communications. Flexible Payment Options Most people don’t carry cash anymore, so if you’re only accepting it, you’re going to lose sales. Get yourself a card reader that takes all the usual stuff like debit cards, credit cards, contactless and Apple Pay. The easier you make it for someone to pay you, the more likely they are to buy. Simple as that. A Basic Website Even if you’re not selling online, you still need a website. It doesn’t have to be fancy. Just something that tells people who you are, what you do, and how they can contact you. Think of your site as your digital front door. If someone hears about your business, chances are they’ll look you up online. Make sure what they find actually helps them. A clear website is also one of the most powerful communication tools your business has. We work with clients to ensure their digital presence reflects their story, purpose, and value. A Way to Spread the Word You can’t rely on people just stumbling across your business. You’ve got to put yourself out there. Social media is a great start, but don’t stop there. Think email newsletters , posters in your local area or even just chatting about your work whenever it comes up naturally. The more you talk about your business, the more others will too. Starting a business in 2025 is a big move, but it doesn’t have to feel impossible. Get the basics in place, stay flexible and keep learning. With the right tools and the right message, you can build momentum and create connection. Taiga Company helps growing businesses translate operational essentials into brand trust and long-term impact.