Why Going Green is Great for Your Business and the Environment

Julie Starr • November 7, 2020



A growing number of companies are making changes to improve their green credentials. In the past, eco-conscious companies were a minority, but being green is no longer just for niche businesses. Companies of all sizes from one-person enterprises through to big-name brands are making a move towards a greener way of doing business. If you are planning to follow their lead, you may be concerned that your business costs will rise when you make the switch. However, going green makes sense both for the environment and for your business. Many of the environmentally-friendly changes that you make when transitioning to a greener business operation will save you money, particularly in the long term. A sustainable approach to your business can help to significantly reduce your running costs in most areas of your business operation. Here are some of the ways that you can lower your operating costs while helping the environment at the same time:

Re-Think Your Transport Methods

There is no escaping the fact that transporting goods contributes to climate change. Sending freight by truck or plane can significantly increase the carbon footprint of your business. So, you may want to consider various shipping methods to find one that is the best fit for your business while helping to reduce your carbon footprint. If you are a small business, using LTL freight shipping may be the perfect alternative solution for your company. LTL stands for less than load and means that rather than goods being transported in half-empty trucks, your goods are transported alongside others to make up the full load. The LTL freight method saves you money on your transportation costs and also helps to reduce the number of trucks on the road. 


Save Energy and Save Money

Utility costs can be a significant drain on your business and you may struggle to find meaningful ways to reduce this expense. Making simple changes to your energy use can make a vast difference to your consumption and ultimately reduce your bills. 

Changing your lighting can help to reduce your energy costs. You may want to look into ways to introduce more natural light into your work environment to lessen the use of electric lighting. Another alternative is to switch to energy-saving light bulbs. Lighting that is activated by sensors and triggered by movements could help you to deal with energy being wasted when lights are left on, but no one is in the room. 

Of course, lighting is just one of the opportunities for cost-savings for you to explore. You may want to save paper and electricity by making your office paperless. This will undoubtedly benefit your bank account and the environment. 

Look for Incentives

Don’t forget to look out for incentives to switch to greener products. There are often some great deals around to help you go green for less. Exploring the incentives available could help you to get a grant or reduced cost equipment to help you make the switch to a greener business even more cost-effective.

The Business Case for Sustainability: Communicating Your Strategy in an Evolving Landscape

By Julie Starr • February 17, 2025
A shifting political landscape can create uncertainty for businesses committed to sustainability, but one thing remains clear: the need for transparency and strategic communication has never been greater. As the federal government moves to roll back environmental and social policies, companies must proactively define their sustainability strategies, ensuring stakeholders—employees, customers, investors, and partners—understand their commitments and the business value they create. The Power of Clear Communication Sustainability is not a trend; it’s an imperative driven by economic, environmental, and social realities. Despite policy shifts, the forces of market demand, global regulation, and risk mitigation continue to push companies forward. To maintain momentum, organizations should : Clarify Their Sustainability Position: Companies must articulate their approach in ways that resonate with stakeholders. Whether reducing emissions, improving supply chain resilience, or advancing diversity, equity, and inclusion (DEI) efforts, leaders should communicate clearly how these strategies align with long-term business success. Leverage Data-Driven Insights: In an era of skepticism, relying on factual, measurable sustainability outcomes strengthens credibility. Stakeholders need more than broad commitments—they need clear, quantifiable impacts. Maintain Focus on Global Markets: While federal policies may change, international regulations and customer expectations continue to favor sustainable business models. Companies operating across borders must ensure their sustainability strategies align with evolving global standards. Staying the Course in a Changing Environment While some companies may feel pressure to scale back sustainability efforts in response to shifting political winds, leading organizations recognize that progress is a long-term game. Now is not the time to retreat but to double down on: Resilient Supply Chains: With new tariffs and policy changes affecting imports, companies should evaluate how sustainability-driven supply chain diversification can reduce risk and enhance efficiency. Operational Decarbonization: The financial and strategic benefits of decarbonization—from renewable energy investments to energy-efficient operations—remain strong, independent of policy shifts. Workforce and Customer Engagement: Employees and consumers increasingly expect businesses to uphold their values. Companies that maintain commitments to social responsibility and environmental impact will strengthen brand loyalty and attract top talent. Sustainability leadership is about more than responding to regulatory shifts—it’s about defining the future. Companies that stay the course, communicate effectively, and align their sustainability strategies with business objectives will be the ones that thrive in the years ahead.

Connecting the Dots: Air Quality, Climate Messaging, and Stakeholder Engagement

By Julie Starr • February 7, 2025
I n a world increasingly affected by environmental change, it’s critical to recognize the everyday impacts of air pollution beyond the commonly cited respiratory and cardiovascular risks. A recent study, published in Nature Communications , reveals that even short-term exposure to air pollution can impair cognitive function, affecting focus, emotional recognition, and task performance. This groundbreaking research underscores the urgent need for effective climate communication and stakeholder engagement to address air quality issues. At Taiga Company, we specialize in climate-focused stakeholder engagement, helping organizations bridge the gap between scientific findings and actionable change. Our services provide a crucial platform for educating stakeholders—including businesses, policymakers, and communities—on the dangers of air pollution and the strategic steps needed to mitigate its effects.  The Link Between Air Quality and Cognitive Function The study found that exposure to high concentrations of particulate matter, even for just an hour, reduced participants' ability to maintain focus, process emotions accurately, and avoid distractions. Such cognitive impairments can have profound implications in workplace productivity, education, and public safety. For instance, employees working in environments with poor air quality may experience diminished concentration, leading to decreased efficiency and increased errors. Similarly, students exposed to air pollution may struggle with academic performance due to impaired attention and emotional regulation. These insights reinforce the idea that air pollution is not just an environmental concern but a societal and economic one, requiring a holistic approach to policy, corporate responsibility, and community engagement. The Role of Climate Messaging in Air Quality Awareness Despite overwhelming scientific evidence, public awareness of air pollution’s cognitive and behavioral impacts remains limited. This is where strategic climate messaging becomes essential. Effective communication can: Translate complex scientific research into accessible, actionable insights for diverse audiences. Drive policy advocacy by equipping decision-makers with data-backed arguments for stricter air quality regulations. Encourage behavioral change among businesses and individuals by highlighting solutions, such as cleaner transportation, sustainable energy sources, and indoor air quality improvements. However, simply disseminating information is not enough. Stakeholder engagement ensures that communities, businesses, and policymakers are not just informed but also motivated and equipped to take action. Moving Forward: A Collective Responsibility The study’s findings make one thing clear: air pollution is not just an environmental issue—it’s a cognitive and social issue with wide-reaching consequences. As we navigate an increasingly complex climate landscape, it’s crucial to integrate air quality concerns into broader discussions on sustainability, health, and productivity. At Taiga Company, we believe that effective stakeholder engagement is the key to transforming awareness into action. By educating businesses, policymakers, and communities, we can drive the changes necessary to create a healthier, more sustainable future for all. To learn more about how Taiga Company can help your organization develop impactful climate communication and stakeholder engagement strategies, contact us today.
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